Robert Purchas & Associates
Robert Purchas & Associates is an accountancy firm based in Hornby, Christchurch. It provides accounting services and business support to local clients, and is noted in reviews for long-standing client relationships and reliable, accurate service. The firm presents a personable, continuity-focused approach valued by customers who have worked with them for many years.
Performance snapshot
How does Robert Purchas & Associates measure up?
5.6
Reputation Score
Reviews, ratings, response rate, and business listing completeness
4.3
Overall Score
Scored out of 10 across nine marketing areas
3.1
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
The Robert Purchas & Associates digital health score sits at 4.3 out of 10, indicating average overall health. Key strengths include a claimed Google Business Listing, an open-for-business status, and clear contact details that help customers reach the firm. The main opportunities are to improve review engagement, align opening hours with demand, and strengthen on-page SEO.
Google Business Listing
Robert Purchas & Associates shows a below-average Google Business Listing health, at 3.9/10, indicating limited completeness and optimisation. The most notable finding is that essential listing elements are present (title, claimed status, open status, website link and phone), but core visuals and description are missing, which reduces discoverability and customer confidence.
Google Maps Ranks
Robert Purchas & Associates shows a high overall health score of 7.8 out of 10 for Google Maps search, indicating strong visibility across searches. The top finding is that the aggregate score has improved beyond the bottom bracket, with room to broaden presence in multiple local suburbs. The suburb/borough score is already strong, ranking in the top 25 percent.
Citations & Social Media
Robert Purchas & Associates shows a low overall presence health (1.5/10) across social platforms and key directories, indicating limited visibility and trust signals. The most important finding is the absence of active profiles on major channels (Instagram, Facebook, TikTok) and incomplete listings on GrabOne and Neighbourly. The Yellow Directory listing is present and helps exposure.
Open Hours vs Demand
Robert Purchas & Associates shows clear alignment with weekday demand, especially on Thursday mornings and afternoons when searches peak. However, openings during late evenings on weekdays and Fridays mirror low demand and add possible inefficiency. Significant missed demand appears on weekend mornings and Saturday late afternoon when the firm is closed. Adjusting limited weekend or early evening cover could capture unmet customer search activity.
Overall sentiment is very positive, with an average 5-star rating reflecting strong, long-term client trust and satisfaction. Reviews emphasise reliable, accurate accounting, a personable and continuity-focused approach, and integrity in business advice. The most important finding is the strength of long-standing client relationships and consistent praise for practical, dependable support, though all reviews are historical rather than recent.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
44%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Robert Purchas & Associates
Error
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Low
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Low
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Robert Purchas & Associates
Robert Purchas & Associates is an accountancy practice located in Hornby, Christchurch. The firm provides accounting services to individuals and businesses in the local area and operates from a community-focused base in Hornby.
The practice offers general accounting services and business support, drawing on long-term experience advising clients on business matters. Reviews indicate the firm gives practical guidance and backing when clients are considering business decisions, reflecting a service mix that includes ongoing advisory support.
Clients tend to describe long-standing relationships with the firm, citing integrity, efficiency, friendly service and accuracy. Several reviewers note many years of engagement, saying the firm has supported them through major steps such as buying a first business and providing steady business guidance over time.
Locally, Robert Purchas & Associates is distinguished by its continuity of service in Hornby and a reputation for dependable, personalised client relationships. The firm's long-term client base and emphasis on reliable, accurate work mark it as a familiar accounting presence for Christchurch customers seeking long-term advisory and bookkeeping support.
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Health Score
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7.4
Market Rank
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#4
Progress
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62%
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