Shine Hair Design
Shine Hair Design is a hair salon in the Redwood suburb of Christchurch. The salon offers colour services, hair extensions and personalised consultations, with online booking available. It highlights professional colour treatments that include a full-size personalised colour mask with qualifying services and complementary consultations for extensions, making it a local option for clients seeking colour and length services.
Performance snapshot
How does Shine Hair Design measure up?
0.7
Reputation Score
Reviews, ratings, response rate, and business listing completeness
2.3
Overall Score
Scored out of 10 across nine marketing areas
6.7
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Shine Hair Design shows a low digital marketing health score of 2.3 out of 10, indicating overall weaknesses across several areas. The strongest current signals are a solid Google Open-for-Business status and a credible Google Business Listing phone number, plus a top 10% ranking for total referring domains. The main opportunities lie in gathering reviews, establishing a star rating, improving opening hours alignment, and boosting engagement with reviews.
Google Business Listing
Shine Hair Design shows a healthy Google Business Listing with solid basic details, including a title, phone number, full address and main image, but the health score is very low at 0.9. The most important findings are that the listing is not yet claimed and lacks a website link, a robust description, photos, and a logo, which limit visibility and trust.
Google Maps Ranks
Shine Hair Design shows below-average health on Google Maps with a 2.9/10 overall score. However, the borough and aggregate performance have shown some improvement, indicating a foothold in local searches. The strongest fits are in Redwood-focused keywords such as unisex hairdresser in redwood and hair salon in redwood, suggesting clear opportunities to build on local relevance.
Citations & Social Media
Shine Hair Design shows a high health score of 8.3 out of 10, indicating strong social and directory presence. The strongest proven assets are outstanding Instagram and Facebook profiles, plus a fully updated Fresha profile and directory listing. The main opportunity areas focus on expanding presence on TikTok and improving Neighbourly and Yellow Page listings to boost local reach.
Open Hours vs Demand
Shine Hair Design currently has no recorded opening hours, so alignment with Christchurch demand patterns cannot be measured. The analysis shows a very low temporal health score (0.8/10). Because hours are missing, potential peak-period coverage cannot be confirmed and popular search windows may be missed. Adding published hours will allow precise alignment and targeted adjustments to match customer demand.
Shine Hair Design's sentiment health is low because there are no Google reviews and the star rating is unestablished, which can make potential customers cautious. The most important findings: an absence of reviews and no responses to reviews. Encouraging satisfied clients to leave reviews and starting to reply publicly to feedback are the most urgent steps to build trust and a clearer public reputation.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
0.0
average rating
Your overall rating as seen by potential customers
0%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Shine Hair Design
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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High
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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High
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Shine Hair Design
Shine Hair Design is a hair salon located in the Redwood area of Christchurch. The salon lists colour services, hair extensions and consultation-based bookings on its website and presents itself as a local studio where clients can arrange appointments online or by email.
Services emphasised on the website include personalised colour treatments and a colour deal that includes a full-size personalised colour mask with qualifying colour services. The salon also offers hair extensions with complimentary consultations handled by named stylists. New colour clients are asked to book an initial consultation and colour allergy test, and hair extension enquiries are directed to a consultation booking process.
Customers book via the salon's online system, choosing a service category, stylist and date or by contacting the salon by email. The website notes that bookings are essential for colour appointments and that a minimum spend may apply for certain offers. Extensions are managed through a complimentary consultation process, which aims to match clients with a stylist and plan prior to treatment.
Locally, Shine Hair Design presents a practical mix of colour-focused services and extension work supported by a bookings and consultation routine. The combination of an online booking system, required consultations for new colour clients and named stylists for extensions are features that shape how clients arrange and receive services in Redwood.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
How much have I done?
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62%
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