Doll Me Up Tanning
Doll Me Up Tanning is a home-based spray tanning studio in the Stonebrook area of Rolleston, Canterbury. It specialises in custom spray tans for weddings, events and everyday glow using premium Black Magic and MineTan solutions. Clients can book online for personalised colour matching and natural-looking, streak-free results from a studio with over 11 years' experience.
Performance snapshot
How does Doll Me Up Tanning measure up?
8.5
Reputation Score
Reviews, ratings, response rate, and business listing completeness
5.9
Overall Score
Scored out of 10 across nine marketing areas
4.5
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Doll Me Up Tanning shows an above-average health score of 5.9 out of 10, indicating solid overall digital marketing health with room to improve local visibility and on-page optimisation. The most notable findings are a claimed Google listing with full contact details and an open-for-business status, providing reliable access for customers, and a gap in meta and title tag health that could affect click-through rates.
Google Business Listing
Doll Me Up Tanning shows a healthy Google Business Listing with a 7.5/10 health score. The listing is claimed, includes a website link and phone number, and shows open status, which supports accessible customer contact and reliability. The two key findings: the listing already has essential details, and photos remain limited but are growing.
Google Maps Ranks
Doll Me Up Tanning shows very low overall visibility on Google Maps with a health score of 0.1 out of 10. The business has limited appeal in maps results, and only a small portion of borough and city-wide searches reach the listing. Key opportunities lie in strengthening aggregate maps presence and improving local ranking in the Rolleston borough.
Citations & Social Media
Doll Me Up Tanning shows a clear health level with a 4.5/10 overall, indicating moderate presence and room for improvement. The strongest achievement is a very high trust Facebook profile, which anchors credibility with clients. Other solid gains include a well-listed Fresha profile and a Fresha category page supporting discovery beyond the main profile.
Open Hours vs Demand
Doll Me Up Tanning's opening hours currently match some strong late-afternoon demand midweek but miss several high-demand windows. Most aligned hours are Wednesday and Thursday late afternoons (4-6pm), while popular mid-morning and early-afternoon slots on Tuesdays and Saturdays are closed. No open hours fall in low-demand windows, so inefficiency from off-peak openings is not evident.
Average rating 5 from 46 reviews shows very strong customer sentiment for the business. Reviews consistently praise the owner's friendly, professional manner and the natural, longβlasting, streakβfree results, often for weddings and events. The main recurring note is that the solution can have a detectable smell for people who are very scentβsensitive, but this does not seem to affect overall satisfaction.
Reputation
Reputation & Ratings
85%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
92%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Doll Me Up Tanning
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Above average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Average
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Doll Me Up Tanning
Doll Me Up Tanning is a home-based spray tanning studio located in the Stonebrook neighbourhood of Rolleston, Canterbury. The studio has operated for over 11 years and focuses solely on spray tanning, offering a small-salon environment for clients seeking a natural-looking tan.
Services include custom spray tans, bridal tanning and event tans, with express tan options and concession bookings available. The studio primarily uses Black Magic tanning solutions and stocks MineTan, and it emphasises personalised colour matching to suit different skin tones.
Customers commonly report feeling comfortable during appointments and pleased with long-lasting, evenly fading results. Reviews note friendly service from the owner and satisfaction with colour outcomes for pale skin tones, wedding parties and special events, often mentioning smooth, streak-free finishes.
Locally, Doll Me Up Tanning presents as a specialist spray-tanning option in Rolleston that centres on tailored colour and a relaxed, home-studio experience. Clients who want focused spray-tanning services, bridal or event preparations can book online to arrange appointments with the studio's experienced operator.
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Health Score
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7.4
Market Rank
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#4
Progress
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62%
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