The Duchamp Collective

The Duchamp Collective

The Duchamp Collective is an interior design studio based in Richmond Hill, Christchurch. They present interior design work and collections through their website and list contact details for enquiries. The site displays a Marcel Duchamp quote that frames their creative outlook and suggests a focus on collaborative interpretation of design ideas.

8 De Thier Lane, Richmond Hill, Christchurch 8081, NZ

Performance snapshot

How does The Duchamp Collective measure up?

2.7

Reputation Score

Reviews, ratings, response rate, and business listing completeness

2.1

Overall Score

Scored out of 10 across nine marketing areas

4.5

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

The Duchamp Collective shows a low overall digital health score of 2.1 out of 10, indicating significant room for improvement. The strongest recent progress is on-page SEO, which sits in the top 10% for alignment with best practices. A key concern is the lack of customer reviews and a rating system, which may deter prospective clients.

Google Business Listing

The Duchamp Collective shows an overall health score of 3.0 out of 10, indicating below-average performance for Google Business Listing health. The listing has strong basics with a website link, claimed status, a listed phone number, and a full address. The key takeaway is that while essential details are present, opportunities lie in enhancing the description and updating open status, alongside expanding photos.

Google Maps Ranks

The Duchamp Collective shows an overall health score of 3.9 out of 10 for Google Maps search visibility, which is below average. Top opportunities lie in boosting aggregate maps results and strengthening borough presence. Notable rankings include interior decorator and interior designer keywords in Clifton-Sumner, signaling where efforts should concentrate next.

Citations & Social Media

The Duchamp Collective shows a low overall health for social presence and directories, with a 1.6 out of 10. The most important opportunities are activating an Instagram profile to boost local visibility and consistency across listings, plus creating a TikTok presence to reach younger audiences.

Open Hours vs Demand

The Duchamp Collective currently has no recorded opening hours, so alignment with local demand cannot be measured hour-by-hour. This means strong alignment periods cannot be identified and missed high-demand windows may exist unobserved. To improve the temporal health score, adding published hours and matching a few evening or late-morning openings to Christchurch interior-design search peaks would clarify genuine opportunities.

The Duchamp Collective

The business has an overall health level at the bottom of the scale due to no Google reviews and an unestablished star rating. This creates caution among potential customers. The most important findings are the absence of any review volume and a zero response rate to reviews, both of which undermine public confidence. Encouraging satisfied customers to leave reviews is the primary priority.

Reputation

Reputation & Ratings

0%

response rate

How often you engage with customer feedback

0.0

average rating

Your overall rating as seen by potential customers

0%

confidence

Rating reliability based on volume and consistency

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Health Score

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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