Surfside Mall
Surfside Mall is a florist located in the Surfside Mall complex in New Brighton, Christchurch. The shop operates as a local floristry outlet serving mall visitors and nearby residents. Customers report mixed experiences: some note good service while others mention concerns about tidiness, and the overall rating sits at 3.3.
Performance snapshot
How does Surfside Mall measure up?
0.7
Reputation Score
Reviews, ratings, response rate, and business listing completeness
0
Overall Score
Scored out of 10 across nine marketing areas
0.7
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Surfside Mall's overall digital health is very low, with a 0.0 out of 10 health score. The analysis highlights a need to improve opening hours alignment with local demand and to boost customer engagement through review responses. Strengths include a complete Google Business listing, a strong Facebook presence, and accurate address and main image on listings.
Google Business Listing
Surfside Mall's Google Business Listing shows a low health score with key updates needed. Strengths include a complete street address and a main image, giving customers a basic sense of location and appearance. The most important findings are the lack of a website link, unclaimed status, and missing phone number, which limit customer access and trust.
Google Maps Ranks
Surfside Mall shows a very low health score in Google Maps search at 1.1 out of 10, indicating limited visibility. The standout findings are that the business ranks well for core terms such as florist in new brighton (position 3) and dried flower shop in new brighton (position 12), but overall local presence remains weak and needs improvement.
Citations & Social Media
Surfside Mall shows a low overall health score for social presence at 2.0/10, indicating limited visibility and trust across key profiles. The strongest current achievement is a highly trusted Facebook presence, with ongoing need to broaden presence on other platforms to improve discovery and credibility among customers and mall visitors.
Open Hours vs Demand
Surfside Mall currently has no recorded opening hours, so no hours can be confirmed as matching high-demand windows. This means there is no visible strong alignment with peak florist search times, and likely missed opportunities when local demand is high. The main practical step is to publish accurate opening hours and then align those hours with local demand patterns to capture more foot traffic and online searches.
Overall sentiment is moderate: Surfside Mall has an average rating of 3.3, indicating mixed customer experiences. Reviewers praise friendly, helpful service in some visits, while others repeatedly complain about untidiness in the shop. The small and recent review sample limits confidence, but the dominant themes are service positivity tempered by concerns about cleanliness and presentation affecting customer perception.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
3.3
average rating
Your overall rating as seen by potential customers
21%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Surfside Mall
No website found
We couldn't locate an active website for this business. A solid web presence is critical for online visibility and lead generation.
More about Surfside Mall
Surfside Mall is a florist operating from the Surfside Mall complex in New Brighton, Christchurch. As a mall-based floristry outlet it serves shoppers and local residents looking for flowers and related floral products in the coastal suburb.
As a florist, Surfside Mall provides typical floristry services and products expected from a local flower shop, drawing on the general category offerings for florists. The shop is positioned to supply floral arrangements, bouquets and gift flowers to customers visiting the mall or living nearby.
Customer feedback shows a mixed picture, with an average rating of 3.3. Some customers comment positively on the service, describing staff interactions as helpful. Other reviewers raise concerns about tidiness or presentation of the store environment. These recurring themes indicate variable customer experiences rather than a uniformly consistent pattern.
Locally, Surfside Mall is distinguished by its location within the central mall in New Brighton, making it convenient for passersby and regular shoppers. The combination of mall access and a mixed review profile is a practical consideration for customers choosing a local florist; prospective clients can expect standard florist offerings but should note reported variability in in-store presentation and service experience.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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