Honey & Moss
Honey & Moss is a creative floral studio and mobile workshop florist based in Westmorland, Christchurch. Specialising in floristry workshops, flower crown hens parties and wedding and occasion florals, they focus on seasonal blooms and hands-on events. The studio operates by appointment and also runs off-site workshops for hens parties and private groups, emphasising high-quality materials and a calm, creative experience.
Performance snapshot
How does Honey & Moss measure up?
6.6
Reputation Score
Reviews, ratings, response rate, and business listing completeness
4.9
Overall Score
Scored out of 10 across nine marketing areas
5.1
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Honey & Moss shows a strong overall digital health with a 4.9 out of 10, indicating room for improvement but solid foundations. The business has good listing control, a website link, and a clear phone number, which supports lead capture. Key opportunity areas include aligning opening hours with demand and boosting on-page SEO and review volume to build local trust.
Google Business Listing
The overall health for Honey & Moss's Google Business Listing is below average, with a health score of 4.1 out of 10. Overall, listings show solid foundational details, but key gaps remain in status and photo updates. Strengths include a verified listing with a website link, phone number, and full address that support direct customer contact.
Google Maps Ranks
Honey & Moss shows a healthy start in Google Maps search with an overall health score of 4.3 out of 10. The business ranks well for several strong local terms, especially for "dried flower shop in Westmorland" and "flower designer in Westmorland," where it sits at position 1. Suburb visibility is in the top quartile and can improve with listing refinements.
Citations & Social Media
Honey & Moss shows a healthy presence with an overall health score of 6.7 out of 10. Key findings: strong Facebook and Instagram profiles indicate solid reach and trust, while opportunities lie in expanding on platforms not yet active, like TikTok, LinkedIn, Neighbourly and Yellow profiles, to improve visibility and credibility across directories.
Open Hours vs Demand
Honey & Moss currently has no recorded opening-hours data, so alignment with Christchurch demand patterns cannot be measured. Without published hours, the algorithm cannot identify when the studio is open during high-demand windows or closed during popular times. Adding clear, consistent opening hours will allow comparison to city-level search patterns and reveal where hours match customer demand or where adjustments are needed.
Overall health level: average rating 5 from 7 reviews, showing very strong customer sentiment. Reviews consistently praise Anna's warmth, responsiveness and professionalism, and highlight the hands-on flower crown workshops and bridal florals as standout offerings. Clients repeatedly mention a calm, creative experience and high-quality materials, making workshops and custom florals the most notable strengths in customer feedback.
Reputation
Reputation & Ratings
100%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
65%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Honey & Moss
Problem
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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High
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Honey & Moss
Honey & Moss is a creative floral studio and mobile workshop florist located in Westmorland, Christchurch. The studio operates by appointment and also travels to host events, positioning itself as a local provider of hands-on floral experiences alongside wedding and occasion florals.
Services centre on floristry workshops and flower crown parties, with specific offerings for hens parties, private workshops and bespoke wedding florals. The studio describes a focus on seasonal blooms and handcrafted arrangements, and presents both in-studio sessions and mobile setups for group events and celebrations.
Customers regularly describe workshops and events as warm, friendly and well organised. Review themes note professional, responsive communication and an instructor who is helpful and attentive on the day. Feedback highlights a positive, relaxed atmosphere during flower crown activities and appreciation for bouquets and wedding florals delivered on short notice or with extra care.
Locally, Honey & Moss combines a studio-by-appointment model with a mobile workshop service, making it an option for customers seeking both private creative sessions and event-based floristry like hens parties or weddings. The emphasis on seasonal materials, hands-on workshops and personalised service defines its offering within Christchurch.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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