Camp Pilates
Camp Pilates is a boutique reformer Pilates studio in New Brighton, Christchurch. It runs small-group reformer classes for beginners through to experienced movers, emphasising strength, mobility and control. The studio promotes thoughtful programming and quality instruction in a calm, welcoming space with a seaside vibe and occasional visits from a friendly studio dog.
Performance snapshot
How does Camp Pilates measure up?
4.6
Reputation Score
Reviews, ratings, response rate, and business listing completeness
6.1
Overall Score
Scored out of 10 across nine marketing areas
4.7
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Camp Pilates shows a mixed digital marketing health profile with a 5.6/10 score. Strengths include a claimed Google Business Listing, a functioning website link, an open-for-business status, and a strong Instagram presence. Key opportunities lie in improving Google Maps search visibility, responding to reviews, aligning opening hours with demand, maintaining rating confidence, and adding a meta description for the homepage.
Google Business Listing
Camp Pilates shows below average overall health on Google Business Listing with a 3.2 out of 10. The listing is claimed and has a full address and a website link, but it lacks a phone number and a logo, which limits customer contact and brand visibility. The description is improving but still below local midpoints.
Google Maps Ranks
Camp Pilates in New Brighton, Christchurch shows a high overall health in Google Maps search with a score of 8.2 out of 10. The business already ranks well for several local keywords, notably pilates studio in bromley, pilates studio in new brighton and pilates studio in north beach, indicating solid local visibility. Focus should stay on maintaining this momentum.
Citations & Social Media
Camp Pilates shows an above-average health score with solid social presence on Instagram and Facebook. The most notable finding is the very high trust scores on both profiles, indicating strong audience trust. Opportunities exist to extend visibility on TikTok, LinkedIn, Yellow Profiles, TikTok Directory and Neighbourly to broaden reach.
Open Hours vs Demand
Camp Pilates shows mixed alignment between opening hours and local demand. The studio is open during several high-demand slots - weekday evenings and Saturday mornings - but remains closed for many popular late-afternoon and early-evening searches. Total weekly open hours are low (16) and the health score is 2.9, indicating hours could be adjusted to better capture local customer demand.
Camp Pilates shows very positive customer sentiment, with an average rating of 5 from 11 reviews. Reviews repeatedly praise the skilled, knowledgeable instructors-frequently naming Lizzie-the beautiful, clean seaside studio and the welcoming atmosphere, with occasional mentions of a friendly studio dog. The dominant themes are quality instruction, thoughtful programming and a calm, accessible space for beginners through experienced movers.
Reputation
Reputation & Ratings
0%
response rate
How often you engage with customer feedback
5.0
average rating
Your overall rating as seen by potential customers
74%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Camp Pilates
Pass
Website Connectivity
Is your website reachable, secure, and responding properly? We check domain health, HTTPS status, and connection reliability.
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Below average
On-Page SEO
How well is your website set up for search engines? We assess title tags, meta descriptions, content structure, and mobile readiness.
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Low
Backlinking
Do other trusted sites link to yours? We measure the number and quality of backlinks pointing to your domain.
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More about Camp Pilates
Camp Pilates is a boutique reformer Pilates studio located in New Brighton, Christchurch. The studio draws on a summer-camp, outdoorsy vibe while offering a calm, welcoming interior beside the seaside.
Classes are small-group reformer sessions suitable for beginners through to experienced movers. Programming focuses on strength, mobility and control, with attention to technique and progressive sequencing. Instruction is positioned as thoughtful and quality-driven, delivered in a studio set up for reformer work rather than general mat classes.
Customer comments consistently highlight a skilled, knowledgeable instructor and a clean, attractive studio environment. Reviewers note the teacher's mindful approach, clear direction and ability to tailor challenge across ability levels. Several customers describe renewed motivation for exercise and relief from chronic back issues after attending classes. The seaside location and the occasional visiting dog are mentioned as part of the studio's local character.
Locally, Camp Pilates distinguishes itself as a small, reformer-focused studio on the New Brighton seafront that aims for attentive coaching and considered class design. Customers can expect structured sessions that emphasise posture, control and mobility in a relaxed, community-oriented setting.
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Health Score
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7.4
Market Rank
How do I stack up locally?
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#4
Progress
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62%
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