Hair Art & Beauty

Hair Art & Beauty

Hair Art & Beauty is a salon in Saint Albans, Christchurch, offering hair, skin and beauty services with a focus on sustainability. They describe themselves as multi-award-winning and a member of Sustainable Salons, recycling much of their waste. Services include customised colour, precision cuts, facials, IPL and brow shaping, plus an expanded spa space and eco-conscious product partnerships.

96 Cranford Street, St Albans, Christchurch 8014, NZ

Performance snapshot

How does Hair Art & Beauty measure up?

9.2

Reputation Score

Reviews, ratings, response rate, and business listing completeness

9.2

Overall Score

Scored out of 10 across nine marketing areas

7.8

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Hair Art & Beauty shows a healthy digital presence with a score of 8.5 out of 10. Core strengths include a claimed and fully managed Google Business Listing, a direct website link, and accurate open-for-business status, all of which support easy discovery and trust among customers. Key improvement areas focus on Maps search visibility and on-page elements.

Google Business Listing

Hair Art & Beauty shows a very strong Google Business Listing health score of 8.9 out of 10, indicating solid completeness and optimisation. The listing already includes a claimed status, a website link, a phone number, and an Open-for-Business status, with a well-populated photos section and a detailed description that puts it in the top quartile. Key strengths are the claimed listing, contact details and open status.

Google Maps Ranks

Hair Art & Beauty shows an above-average health score for Google Maps search at 6.2 out of 10, indicating solid visibility with room to improve. The strongest performance is in top five keywords around hair extensions and beauty in Saint Albans and surrounding areas, including edgeware and waimairi beach. Opportunities focus on boosting aggregate and borough scores.

Citations & Social Media

Hair Art & Beauty shows solid health with a high trust in social profiles and strong local directory presence. The most notable findings are highly active Facebook and Instagram profiles and prominent listings in Yellow Directory and Fresha, driving local visibility and inflow. Opportunities exist mainly on TikTok, LinkedIn, Neighbourly, NoSecretSalon, and Neighbourly profiles to broaden reach.

Open Hours vs Demand

Hair Art & Beauty's opening hours partly match local demand but show clear gaps. The salon is open during notable weekday peaks such as Tuesday 10-11am and midweek afternoons, aligning with active customer searches. However several high-demand Saturday afternoons and Wednesday 5pm are closed - missed trade. There are no low-demand open hours, suggesting the schedule is lean but could be adjusted to capture late-week and weekend demand.

Hair Art & Beauty

Overall health is very strong: average rating 4.9/5, indicating consistently positive customer sentiment. Reviews repeatedly praise friendly, attentive stylists, a relaxing pampering experience and consistent haircut and colour results. Standout themes include thoughtful extras (hand cream, oat milk flat white, head massage) and an expanded spa offering. No clear recurring complaints appear in the review texts provided.

Reputation

Reputation & Ratings

76%

response rate

How often you engage with customer feedback

4.9

average rating

Your overall rating as seen by potential customers

96%

confidence

Rating reliability based on volume and consistency

Ready to see where you really stand?

Sign up to see your full dashboard with detailed recommendations, competitor tracking, and progress monitoring.

Health Score

How healthy is my marketing?

Sign up to reveal

7.4

Market Rank

How do I stack up locally?

Sign up to reveal

#4

Progress

How much have I done?

Sign up to reveal

62%

  • Prioritised action plan based on your real competitors
  • Instructional walkthroughs for every recommendation
  • Frequent progress reports as your scores improve
  • No credit card required. 7-day free trial.
Start your free trial

Your questions, answered

Everything you need to know about this report and MarketBase.

MarketBase analyses local businesses across New Zealand to help owners understand their competitive position. Your business appears here because it has a public presence online, whether that is a Google Business Profile, website, or social media. We are a New Zealand company built to help local businesses compete more effectively.

Not your business? Find yours here.

Search for your business and get your own free report. No sign-up required.

Can't find your business? We'll build your market on request, at no extra cost.