Hocus Pocus Dog Grooming
Hocus Pocus Dog Grooming is a by-appointment pet grooming service based in Waikuku, offering tailored K9 design cuts for a range of breeds. The salon operates on an appointment-only basis and states a focus on cuts suited to customers' lifestyles. Reviews note friendly staff and attentive handling, with customers often mentioning neat trims and happy dogs after visits.
Performance snapshot
How does Hocus Pocus Dog Grooming measure up?
6.9
Reputation Score
Reviews, ratings, response rate, and business listing completeness
2.4
Overall Score
Scored out of 10 across nine marketing areas
2.6
Visibility Score
Maps presence, website health, SEO, social profiles, and traffic
Online presence
General online visibility
Hocus Pocus Dog Grooming shows a low overall digital health, with some core listings in place. The business benefits from a claimed Google listing, an active phone number and a website link, and an open-for-business status. However, opportunities exist to improve local visibility and website reliability, especially in local maps and domain health.
Google Business Listing
Hocus Pocus Dog Grooming shows a solid health score with strong basic listing details and verified ownership. The listing benefits from a claimed status, a visible phone number, and a website link, with the open-for-business status helping customers plan visits. The key finding is that the description and photos are improving but could still lift above peers.
Google Maps Ranks
Hocus Pocus Dog Grooming shows a low overall Maps health score of 1.6/10, indicating limited visibility. The top finding is a stronger but still modest performance in broader maps queries, with a few positions around rank 7-17 for pet groomer terms. Local/borough presence remains weak and offers room for targeted improvement.
Citations & Social Media
Hocus Pocus Dog Grooming shows healthy social presence at Facebook with a strong, trusted profile, but overall health is low at 2.8/10. The most important finding is the solid Facebook presence, while several key platforms are missing or inactive, limiting local visibility and trust.
Open Hours vs Demand
Hocus Pocus Dog Grooming's published hours show mixed fit with local demand. Most open hours (33) match busy windows, notably weekday afternoons and Saturday mid-day. However the salon misses several high-demand slots (56 hours) including late Tuesday and late Thursday afternoons and Sunday midday. One low-demand hour on Saturday 8am is open and could be shifted. Overall timing choices constrain the business's market access.
Overall health is very positive: an average 4.9 rating from historical reviews shows strong customer satisfaction. Review themes highlight friendly, attentive staff, neat trims, and happy dogs after visits; customers often praise individual groomers and mention convenient drop-off or pick-up. There are no consistent complaints noted in the review corpus, but the sample is historical and may not reflect the most recent experience.
Reputation
Reputation & Ratings
19%
response rate
How often you engage with customer feedback
4.9
average rating
Your overall rating as seen by potential customers
81%
confidence
Rating reliability based on volume and consistency
Website
Website analysis for Hocus Pocus Dog Grooming
No website found
We couldn't locate an active website for this business. A solid web presence is critical for online visibility and lead generation.
More about Hocus Pocus Dog Grooming
Hocus Pocus Dog Grooming is a by-appointment pet grooming salon located in Waikuku. It presents itself as offering K9 design cuts tailored to customers' lifestyles and works with a variety of breeds ranging from small terriers to doodles.
The salon's services centre on haircutting and styling for dogs, delivered by groomers named in reviews such as Melissa and Donna. Clients describe staff as taking time to understand haircut preferences, and the business handles needs like shorter trims for certain coat types.
Customers commonly report friendly service, careful handling and pets returning looking well groomed. Several reviews mention specific breed experiences - a mini doodle, a Scottie and other small dogs - with owners describing calm introductions for first-time grooms and satisfaction with the finished trim. Pickup and drop-off service is also noted by some clients.
Locally, Hocus Pocus Dog Grooming is positioned as an appointment-only groomer in Waikuku that focuses on personalised cuts and hands-on customer care. The salon's emphasis on listening to haircut requests, working with familiar groomers and offering collection or drop-off options are recurring practical features mentioned by customers.
Ready to see where you really stand?
Sign up to see your full dashboard with detailed recommendations, competitor tracking, and progress monitoring.
Health Score
How healthy is my marketing?
Sign up to reveal
7.4
Market Rank
How do I stack up locally?
Sign up to reveal
#4
Progress
How much have I done?
Sign up to reveal
62%
- Prioritised action plan based on your real competitors
- Instructional walkthroughs for every recommendation
- Frequent progress reports as your scores improve
- No credit card required. 7-day free trial.
Your questions, answered
Everything you need to know about this report and MarketBase.
MarketBase analyses local businesses across New Zealand to help owners understand their competitive position. Your business appears here because it has a public presence online, whether that is a Google Business Profile, website, or social media. We are a New Zealand company built to help local businesses compete more effectively.
Not your business? Find yours here.
Search for your business and get your own free report. No sign-up required.
Can't find your business? We'll build your market on request, at no extra cost.