Elms Court Village

Elms Court Village

Elms Court Upper Riccarton is a family-owned retirement village in Upper Riccarton, Christchurch. The site offers apartments and studios alongside rest‑home, hospital and respite care. Owned and operated by Steve and Roz Burke, it presents a residential setting intended to feel like a home rather than an institution, with a focus on long-term residency and on-site care options.

71 Middleton Road, Upper Riccarton, Christchurch 8041, NZ

Performance snapshot

How does Elms Court Village measure up?

7.7

Reputation Score

Reviews, ratings, response rate, and business listing completeness

7.6

Overall Score

Scored out of 10 across nine marketing areas

4.7

Visibility Score

Maps presence, website health, SEO, social profiles, and traffic

Online presence

General online visibility

Elms Court Upper Riccarton shows a solid overall digital marketing health score of 7.5 out of 10, indicating a generally strong online presence with room to improve visibility and engagement. The most notable findings include strong Google Business Listing control and top-10% customer satisfaction, alongside opportunities to boost Instagram activity and fine-tune opening hours and meta descriptions.

Google Business Listing

Elms Court Upper Riccarton shows a strong base with a health score of 4.9 out of 10, indicating room for improvement in Google Business Listing optimisation. The strongest findings are that the listing is claimed and verified, includes a website link and phone number, and displays current open status. Photos and description remain areas for growth.

Google Maps Ranks

Elms Court Upper Riccarton shows a very high health score on Google Maps performance, indicating strong local visibility across searches. Top positives include leading positions for key phrases like assisted living facility in upper riccarton and nursing home in riccarton, which reinforces relevant local relevance. The main growth area is to push aggregate scores higher and move suburb rankings into the top quartile.

Citations & Social Media

Elms Court Upper Riccarton shows below-average overall health for social presence, with a 4.1 out of 10. This indicates limited reach across key platforms. The most notable current strength is a highly trusted Facebook profile, while opportunities exist to establish or improve presence on Instagram, TikTok, LinkedIn, Neighbourly, and TikTok Directory to broaden reach and trust.

Open Hours vs Demand

Elms Court Upper Riccarton's opening hours largely match local demand, with 87 peak hours open and no missed peak windows. Strong alignment is seen midweek afternoons, especially Tuesday 2pm and Wednesday 1-3pm, and Thursday 1pm. Some low-demand open hours occur late evenings and early Monday morning; trimming these could save staff costs while keeping resident care coverage.

Elms Court Village

Elms Court Upper Riccarton shows a strong overall health level with an average Google rating of 4.7 from 27 reviews, indicating high customer satisfaction. Reviews consistently praise friendly, attentive staff, long-term resident care and owner involvement. The most important findings are clear appreciation for personalised care and a perceived home-like atmosphere under the current owners, with only a small minority of lower ratings.

Reputation

Reputation & Ratings

37%

response rate

How often you engage with customer feedback

4.7

average rating

Your overall rating as seen by potential customers

82%

confidence

Rating reliability based on volume and consistency

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Health Score

How healthy is my marketing?

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7.4

Market Rank

How do I stack up locally?

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#4

Progress

How much have I done?

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62%

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