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BDO Christchurch

Chartered accountant · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
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Executive summaryExclusive Marketbase business report

BDO Christchurch

Chartered accountant · Christchurch Centre, Christchurch

Where you stand#2of 245 accountants
Overall health10.0/10across the eight areas

Going well

01Google listing9.907Google search and traffic9.903Map positions9.404Listings and social9.405Facebook page8.102Reviews7.8

Where we can help

08Opening hours5.306Your website-
How AI describes youMarketbase business report

What AI tells people about you

BDO Christchurch is a chartered accountancy firm based in Christchurch Central City offering advisory, tax, audit and accounting services. The team provides strategic advisory, business recovery and insolvency, corporate finance, financial modelling, information systems and anti-money laundering support, with specialist teams for agribusiness, Maori business and construction. The firm emphasises strong, trust-based client relationships.

BDO Christchurch is a chartered accountancy firm located in Christchurch Central City. It provides accounting, tax, audit and advisory services from a local office backed by a national and international network.

Services include strategic advisory, business recovery and insolvency, corporate finance, financial modelling and analysis, information systems work and anti-money laundering support. Specialist teams work with agribusiness, Maori business and construction clients.

Customers commonly note helpful business advice and positive interactions with staff, and reviews highlight approachable, knowledgeable people who provide practical accounting support. Feedback over time points to continuity of service and staff who build working relationships with clients.

BDO Christchurch is positioned as a full-service accounting adviser for local organisations that need technical tax and audit work alongside strategic and recovery advice. Its mix of specialist teams and wider network support distinguishes it for clients seeking sector-specific experience in the region.

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01Google listingMarketbase business report

Your Google listing

BDO Christchurch shows a very healthy Google Business Listing with a score of 9.9 out of 10. The listing already has a website link, a title, claimed status and a visible phone number, and it reflects accurate open status. The key finding is that essential contact and access points are in place, supporting easy customer reach and trust.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top opportunity

  • 1
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 4 of them.
9.9Strong
What customers seeWhere you rank
9:41
Tiles © Esri
BDO Christchurch
BDO Christchurch✓✓
5.0 ★★★★★ (4)
Chartered accountant · Christchurch Centre1
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

BDO Christchurch has the most knowledgeable and experienced chartered accountants providing Advisory, Tax, Audit and Accounting services in the region. The top accounting firm in Christchurch, we offer expertise in Strategic Advisory, Business Recovery & Insolvency, Corporate Finance, Financial Modelling & Analysis, Information Systems and Anti-Money laundering. We have specialist teams working with Agribusiness, Maori Business & Construction clients. We believe that strong relationships are vital to our recovery in these challenging times. We work hard to build trusting relationships by delivering effective and transparent solutions. BDO Christchurch is an exceptional local adviser, backed up by a national and international network.

Google listingChristchurch accountants · 245 businesses
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

BDO Christchurch shows a strong Google review health score, reflecting high satisfaction and active presence in review data. The top achievement is a star rating in the top 10%, indicating solid customer satisfaction. A key area for improvement is responding to reviews, which can enhance trust and engagement with customers.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing all of them.
7.8Good
What customers seeWhere you rank
9:41
BDO Christchurch
OverviewReviewsPhotosAbout
5.0★★★★★4 reviews 3
5
4
3
2
1✓
2How far your rating and your review count together can be trusted
Google reviewsChristchurch accountants · 245 businesses
You are #54 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

BDO Christchurch shows a very high health score for Maps Search Performance, indicating strong visibility across Google Maps. The top finding is that aggregate search results are at or above the local median, with suburb-level performance in the top quartile. This suggests solid brand presence and consistent local reach.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
9.4Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
auditor
✓Top three for "auditor" in 19 suburbs, seen in 78
1
BDO Christchurch15.0 ★ (4) · Chartered accountant
2
Nexia New Zealand4.3 ★ (12) · Chartered accountant
3
Grant Thornton4.3 ★ (6) · Chartered accountant
4
Ashton Wheelans - Christchurch5.0 ★ (3) · Chartered accountant
Map positionsChristchurch accountants · 245 businesses
You are #15 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

BDO Christchurch shows very high overall social and directory health (9.4/10). The strongest current strengths are outstanding Facebook and Instagram profiles, plus a LinkedIn Company listing that supports credible reach. The primary opportunity to improve is expanding presence to TikTok, LinkedIn, TikTok Directory, GrabOne and Neighbourly to widen discovery among potential clients.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/bdo-christchurch) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 6 of them.
9.4Strong
What customers seeWhere you rank
9:41
Gbdo christchurch christchurch centre
AllImagesMapsNews
FacebookBDOChchBDO Christchurch | Facebook✓
LinkedInbdo-new-zealandBDO Christchurch | LinkedIn✓
Instagrambdonewzealand_careersBDO Christchurch | Instagram✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch accountants · 245 businesses
You are #16 for listings and social
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GoogleFacebookInstagramTikTokLinkedInYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 2
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
  • 3
    People following your pageMore people follow your page than most in this market, which means a post can travel past your own customers when one of them shares it into a local group.
9 checks on your Facebook page. You're seeing 6 of them.
8.1Strong
What customers seeWhere you rank
9:41
facebook
BDO Christchurch | Christchurch✓
461 followers 3
BDO Christchurch provides Advisory, Tax, Audit and Accounting services.2
FollowMessage
★ 1 reviews · recommended 1
🌐 bdo.nz/en-nz/locations/bdo-christchurch✓
☎ +64 3-379 5155✓
PostsAboutPhotosReviews
Facebook pageChristchurch accountants · 245 businesses
You are #47 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

BDO Christchurch shows a solid on-page SEO health with a score of 8.4 out of 10. The site already has a valid favicon, a balanced text-to-page size ratio and an SEO-friendly URL. Current strengths include clear relevance in the title tag and secure content over HTTPS, which supports trust and discoverability while technical improvements remain possible to push into the top quartile.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Separate sites linking to youMore separate websites link to you than almost any business in this market - a spread built over years that a competitor cannot buy their way into.
  • ✓
    The shape of your link profileYour links come from about as wide a range of sites as anything in this market, and the mix of link types looks entirely natural.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Page titleThe length of your headline is near enough now that most of it survives in a search result.
  • 3
    Domain Age ScoreYour domain has been registered longer than about half the businesses here, which means it has had time to collect the links and mentions a newer address has not.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒bdo.nz3✓
✓Separate sites linking to you
✓The shape of your link profile
1On-page score
2Page title
Your websiteChristchurch accountants · 245 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

BDO Christchurch shows a very high health score for website traffic, indicating strong organic performance and solid keyword visibility. The standout finding is the top-tier organic traffic value and local ranking, with organic traffic total in the local top 10 percent. Paid traffic is not yet established and presents the main improvement focus.

Strengths

  • ✓
    What that traffic is worthThe search visitors reaching your site are worth more than almost any business in this market - an enquiry stream with no cost per click behind it.
  • ✓
    Monthly search visitsYour site draws more visitors from search than almost any business in this market - a stream of enquiries arriving at no cost per visit.
  • ✓
    Search terms you rank forYour site appears for more search terms than almost any business in this market, so there are more ways to find you than to find anyone else here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing all of them.
9.9Strong
What customers seeWhere you rank
9:41
Gaccountant christchurch centre
AllMapsImagesShopping
321No ads from you on any search
www.sidekickca.co.nzChristchurch - Sidekick
www.rjpreston.co.nzAccounting firms in Christchurch, Tax accountant Canterbury
www.bdo.nzBDO Christchurch Chartered Accountants & Accounting Firm

The BDO Christchurch team has a full Advisory, Tax, Audit and Accounting practice as well as specialist teams working with clients. Read more

✓
✓✓About 14,781 visits a month from search, across 2,381 searches
Google search and trafficChristchurch accountants · 245 businesses
You are #3 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

BDO Christchurch's opening hours mostly align with local demand during weekday business hours, especially strong on Thursdays where the firm is open across multiple high-traffic times (Thursday 9am, 10am, 1pm, 2pm and 3pm). There are missed opportunities at popular weekend windows: Saturday 4pm and Sunday mornings (9am-12pm) when demand is high but the firm is closed. No low-demand open hours were detected.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
5.3Room to grow
What customers seeWhere you rank
9:41
BDO Christchurch
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-5pm
SaturdayClosed
SundayClosed
Popular times Thursday · Christchurch Centre
8a9a10a11a12p1p2p3p4p5p
When people in Christchurch Centre look   You are shut
Opening hoursChristchurch accountants · 245 businesses
You are #115 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing1 opportunity

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#2of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #2 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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