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Belle Elemental

Beauty salon · Phillipstown, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Belle Elemental

Beauty salon · Phillipstown, Christchurch

Where you stand#360of 570 beauty businesses
Overall health3.7/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Belle Elemental is a qualified nail technician based in Christchurch offering nail enhancements and art by appointment from a warm home studio. The private setting focuses on careful application and creative nail art, with clients booking one-on-one sessions for long-lasting finishes and a relaxed, welcoming experience.

Belle Elemental is a qualified nail technician operating from a private home studio in Christchurch, taking clients by appointment only. The service model centres on one-on-one sessions in a warm, welcoming space where clients can relax during their treatment.

Services focus on nail enhancements and creative nail art, delivered by a technician who describes herself as qualified and experienced. Appointments cover enhancement application and artistic finishes, with attention to detail and individual styling choices.

Clients commonly report a calm, accommodating environment and note that treatments include time and care. Reviews indicate work that tends to last well and a practitioner who takes a careful, steady approach to both application and design, producing polished, long-wearing results.

Locally, Belle Elemental is distinguished by its private, appointment-only set-up and emphasis on personalised attention. The home studio format suits clients who prefer a relaxed, one-on-one experience with a focus on detailed, artistic nail work rather than a high-volume salon setting.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Belle Elemental shows an overall health of 3.5 out of 10, meaning the Google Business Listing has below-average completeness and optimisation. The most important findings are that the listing is claimed and has a website link, and the top opportunities focus on adding a phone number, refining the description, and adding more high-quality photos to reach the local midpoint.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
  • 2
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 3
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 6 of them.
3.0Room to grow
9:41
Tiles © Esri
3
Belle Elemental✓✓
5.0 ★★★★★ (10)
Beauty salon · Phillipstown
Open 6 days · late Wed, Thu and Fri ✓
Directions Website 1
OverviewReviewsPhotosAbout
From the business

Qualified Nail Technician providing beautiful nail enhancement and art services. By Appointment Only Private Nail Technician offering services by appointment only in a warm and welcoming home studio.

2
Google listingChristchurch beauty · 570 businesses
You are #398 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Belle Elemental shows a healthy Google review profile with an overall health score of 8.5 out of 10. The business excels in star ratings and review engagement, indicating strong customer satisfaction and active responses. The two key takeaways are: top 10% star rating and top 10% review response, with momentum to improve total review count and confidence.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.
  • ✓
    Response rateYou answer virtually every review, which almost nobody in this market does, and the page reads as a business that is present.

Top two opportunities

  • 1
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing all of them.
7.2Good
9:41
Belle Elemental
OverviewReviewsPhotosAbout
5.0★★★★★10 reviews 2
5
4
3
2
1✓
environment 5nail art 3accommodating staff 2work 2
1How far your rating and your review count together can be trusted
L
Lois C.★★★★★ · a year ago

Charisse is awesome at what she does and it’s such a lovely environment in which to sit back, relax and be beautifully maintained ♥️ Highly, highly recommend her services!

Response from the owner✓

Thanks Lois 😁

M
Mischa E.★★★★★ · a year ago

My new nail lady. Been going back to her every month with out question the past 4months. Her work is amazing and the vibes are 10/10.

Response from the owner

Thank you 💞

Google reviewsChristchurch beauty · 570 businesses
You are #161 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Belle Elemental shows a health score of 4.6 out of 10 for Google Maps performance, indicating average visibility. Top findings include strong performance for nails and beauty searches in Phillipstown and Waltham, with several high positions (e.g., nail salon and beautician terms). Opportunities focus on improving aggregate Google Maps presence and pushing local suburb rankings into the top tier.

Strengths

  • ✓
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
2 checks on your map positions. You're seeing both.
4.7Room to grow
9:41
1234Tiles © Esri
1Top three for "nail salon" in 1 suburb, seen in 5
1
House of Nails Manchester Street5.0 ★ (488) · Beauty salon
2
Eastgate Nail Salon4.5 ★ (82) · Beauty salon
3
Belle Elemental✓5.0 ★ (10) · Beauty salon
4
Nail Spa & Eye Lashes5.0 ★ (3) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #300 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Belle Elemental's health score is 4.9 out of 10, indicating average online presence for the niche. Key strengths include a very high trust Facebook profile and a well-ranked Fresha listing, which help attract local clients. Opportunities lie in expanding TikTok presence, listing on NoSecretSalon and Neighbourly, and optimising Yellow to broaden local reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/belle-elemental-christchurch-48-bordesley-street-ztmnikau) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
2.3Room to grow
9:41
Gbelle elemental phillipstown
AllImagesMapsNews
Freshabelle-elemental-christchurch-bordesley-street-nbbmzx5cBelle Elemental | Fresha✓
FacebookBelleElementalBelle Elemental | Facebook✓
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #441 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.
  • ✓
    A cover photoYour page opens with a cover photo rather than a blank banner, so the first impression a visitor gets is your own work.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 3
    A phone numberNo phone number is published on your Facebook page, so someone who found you there and wants to ring has to go hunting elsewhere or send a message and wait.
9 checks on your Facebook page. You're seeing 6 of them.
1.9Room to grow
9:41
facebook
✓
BelleElemental✓
160 followers 1
Qualified Nail Technician providing beautiful nail enhancement and art services.
FollowMessage
★ 2 reviews · recommended 2
🌐 maps.google.com
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #464 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    WebsiteCriticalYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page. Shown at a typical score for this market.
23 checks on your website. You're seeing 1 of them.
-Not measured
9:41
Gbelle elemental website
AllMapsImagesNews
Google Mapsgoogle.com › mapsBelle Elemental - Phillipstown, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch beauty · 570 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Nothing to find yetCriticalWith no website, there is nothing for Google to send a searcher to, so nobody looking for a beauty salon near you reaches you through search.
6 checks on your search and traffic. You're seeing 1 of them.
0.0Room to grow
9:41
Gbeauty salon phillipstown
AllMapsImagesNews
Belle ElementalNot in these results1
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to fix it →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Belle Elemental's published hours align well with local demand at specific times, particularly weekday late-morning and Thursday late-afternoon, with 51 well-aligned peak hours and no low-demand open hours. There are 26 missed high-demand hours, mostly on Saturday afternoons and a Wednesday afternoon slot. Adjusting a few Saturday and midweek hours could capture more clients without increasing idle time.

Strengths

Close to the top. Every check here is on track or better. Take one to the top and it moves up here.

Room to climb

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
5.9Room to grow
9:41
Belle Elemental
OverviewReviewsPhotosAbout
Hours 1
Monday9am-2:30pm, 4pm-6pm
Tuesday9am-2:30pm, 4pm-6pm
Wednesday9am-2:30pm, 4pm-8pm
Thursday9am-2:30pm, 4pm-8pm
Friday9am-2:30pm, 4pm-9pm
Saturday10am-2pm
SundayClosed
Popular times Sunday · Christchurch
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Christchurch look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #233 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 14 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews2 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website1 opportunity

08Opening hours1 opportunity

Where you'd stand#360of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #360 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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