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Dr Clarence Tam DDS

Cosmetic dentist · Newmarket, Central Auckland

What your customers see when they look for you, and where that puts you among 277 Central Auckland dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketCentral Auckland dentists · 277 businesses
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Executive summaryExclusive Marketbase business report

Dr Clarence Tam DDS

Cosmetic dentist · Newmarket, Central Auckland

Where you stand#87of 277 dentists
Overall health6.9/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Dr Clarence Tam is the lead clinician at Tam Dental Group, an Auckland dental practice in Newmarket. The practice provides cosmetic, functional reconstructive, direct and indirect restorative, preventative and laser-focused dentistry, including photobiomodulation. Its approach centres on minimally invasive techniques, careful attention to detail and aesthetic outcomes.

Dr Clarence Tam is the lead clinician at Tam Dental Group, an Auckland dental practice based in Newmarket. The practice provides dental care covering preventative health, cosmetic dentistry, restorative treatment and functional reconstruction, with a focus on the teeth and gums as well as the overall appearance of the smile.

Services include direct and indirect restorative dentistry, cosmetic procedures, reconstructive work and laser-focused treatments, including photobiomodulation. Tam Dental Group also offers teeth whitening, porcelain veneers and dental implants. Dr Tam is AACD-accredited and has taught reconstructive procedures through professional dental organisations.

Customers describe a considerate and attentive experience, with reviews highlighting the team's care, professionalism and attention to detail. Reviewers also mention being guided through longer smile treatment journeys and feeling comfortable entrusting the practice with family dental care. The hygienist service is also noted positively.

Tam Dental Group combines general and cosmetic dental care with reconstructive expertise in a Newmarket setting. Its local offering is distinguished by Dr Tam's professional involvement in cosmetic dentistry, a minimally invasive treatment philosophy and a focus on detailed, aesthetic results across preventative, restorative and reconstructive work.

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01Google listingMarketbase business report

Your Google listing

Dr Clarence Tam DDS has a very high Google Business Listing health score of 9.2 out of 10. The listing is claimed, live, and includes the business name, website link and phone number, giving customers clear ways to find and contact the practice. The main opportunities are to review eligible secondary categories and keep the description and photo gallery current as the business changes.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
  • 2
    Description lengthYour description is one of the fuller ones in this market, which means a customer comparing you side by side has more of your case in front of them than most.
  • 3
    Photos on the listingYou carry more photos than most of this market, which gives a customer a real look at the work before they ring.
11 checks on your Google listing. You're seeing 6 of them.
9.2Strong
9:41
Tiles © Esri
3
Dr Clarence Tam DDS✓✓
5.0 ★★★★★ (9)
Cosmetic dentist · Newmarket1
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Dr Clarence Tam is an AACD-accredited dentist and lead clinician at Tam Dental Group, an Auckland-based practice specializing in cosmetic, functional reconstructive, direct and indirect restorative, as well as laser-focused dentistry treatments including photobiomodulation. With a philosophy centered around minimally invasive techniques, innovation execution, and maximally aesthetic results, Dr Tam offers a broad range of services designed to enhance all aspects of your dentition — from the preventative health of your teeth and gums to the intricate details of your smile. As immediate past Chairperson and Director of the New Zealand Academy of Cosmetic Dentistry, Dr Tam teaches and extensively practices reconstructive procedures.

2
Google listingCentral Auckland dentists · 277 businesses
You are #24 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Dr Clarence Tam DDS has a below average Google Business review health score of 4.1 out of 10. Its strongest feature is a star rating among the highest in the local market, supporting customer confidence at first glance. The main gaps are a low response rate and a review count below local expectations, which limit the rating's broader credibility.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing all of them.
4.1Room to grow
9:41
Dr Clarence Tam DDS
OverviewReviewsPhotosAbout
5.0★★★★★9 reviews 2
5
4
3
2
1✓
attention 2
3How far your rating and your review count together can be trusted
A
Annalise★★★★★ · 8 years ago

I was fortunate to be referred to Clarence by my regular dentist due to the reputation she had as a cosmetic dentist. The results were so outstanding I can honestly say they were a life changing catalyst. I smile more often and more confide...

Response from the owner1

Thank you Annalise for allowing us the privilege and your trust to redesign your smile. It is truly an honor to exercise our motto: “Transforming Lives, One Smile at a Time.”

Google reviewsCentral Auckland dentists · 277 businesses
You are #164 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Dr Clarence Tam DDS has an Average Maps Search Performance health score of 4.3 out of 10. Visibility is strongest for cosmetic dentist searches in Newmarket, where the business ranks third, while several related searches place it within the top ten. The main opportunity is to appear across more surrounding suburbs, supported by ongoing reviews, while monthly nearby searches can help monitor local visibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
4.3Room to grow
9:41
1234Tiles © Esri
1Top three for "cosmetic dentist" in 1 suburb, seen in 15
1
Dental Artistry Auckland4.9 ★ (341) · Cosmetic dentist
2
Tam Dental Group5.0 ★ (25) · Cosmetic dentist
3
Dr Clarence Tam DDS25.0 ★ (9) · Cosmetic dentist
4
Cosmetic Dental5.0 ★ (86) · Cosmetic dentist
Map positionsCentral Auckland dentists · 277 businesses
You are #159 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Dr Clarence Tam DDS has an above average Citations & Social Presence score of 6.4 out of 10. Facebook provides a strong, clearly connected profile, but gaps remain across Instagram, TikTok, LinkedIn Company and Healthpoint. The most important issue is that customers searching these platforms may find no active business presence, while the existing LinkedIn profile is not clearly associated with the practice.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 4 of them.
6.4Good
9:41
Gdr clarence tam dds newmarket
AllImagesMapsNews
FacebookDrClarenceTamDr Clarence Tam DDS | Facebook✓
LinkedInclarence-tam-96906915Dr Clarence Tam DDS | LinkedIn
Dentist NZtam-dental-group-cosmetic-%20-general-dentistryDr Clarence Tam DDS | Dentist NZ
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialCentral Auckland dentists · 277 businesses
You are #99 for listings and social
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05Facebook pageMarketbase business report

Your Facebook page

Dr Clarence Tam DDS has a Very high Facebook page health level, with a 9.7 out of 10 health score. The page reaches 12,020 followers, giving the business an established audience for updates without advertising. Customers can also find a chosen page address, phone number, email address, street address and a link to the business's own domain, making it easier to identify and contact the practice.

Strengths

  • ✓
    People following your pageYours is one of the largest local followings in this market.
  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top two opportunities

  • 1
    Recommendations on your pageYour count sits above the middle of this market, so a visitor reading the page finds enough written by other people to stop needing anything written by you.
  • 2
    What your page says about youThere is more in your intro than in half the pages here, so a visitor has a real sense of the business before they reach the photos.
9 checks on your Facebook page. You're seeing 5 of them.
9.7Strong
9:41
facebook
Dr Clarence Tam Cosmetic and General Dentistry | Auckland✓
12K followers ✓
"The Average gives the World its Substance, the Exceptional its value." - Oscar Wilde www.clarencetam.co.nz [email protected]2
FollowMessage
★ 9 reviews · recommended 1
🌐 clarencetam.co.nz✓
☎ +64 9-445 4574
PostsAboutPhotosReviews
Facebook pageCentral Auckland dentists · 277 businesses
You are #9 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Separate sites linking to youMore separate websites link to you than almost any business in this market - a spread built over years that a competitor cannot buy their way into.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    On-page scoreThe basics on your home page are half in place: it opens and it reads, but enough checks still fail that a customer on a phone away from wifi notices the wait before they notice the business.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    The shape of your link profileYour links are spread across a fair range of sites for a profile this size, and the mix of link types looks ordinary.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
⚠clarencetam.co.nz2
✓Separate sites linking to you
✓Favicon
✓Page file size
1On-page score
3The shape of your link profile
Your websiteCentral Auckland dentists · 277 businesses
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Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
8.4Strong
9:41
Gdentist newmarket
AllMapsImagesShopping
321No ads from you on any search
www.caring4smiles.co.nzNewmarket Dentist Auckland | Family & Cosmetic Dental ...
www.healthpoint.co.nzDentistry • Newmarket, Central Auckland
www.clarencetam.co.nzDentists in Auckland NZ Tam Dental Group

Welcome to Tam Dental Group! Our Auckland cosmetic and general dentists offer teeth whitening, porcelain veneers, dental implants, and other treatments.

About 913 visits a month from search, across 574 searches
Google search and trafficCentral Auckland dentists · 277 businesses
You are #44 for Google search and traffic
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08Opening hoursMarketbase business report

Your hours against demand

The practice covers 65% of the week's customer traffic, but five open hours fall in quiet times, so its hours are pointed away from some demand. Saturday 9am to 3pm is closed while customers are active, so they meet a closed door. Extend Saturday opening through 9am to 1pm so customers can arrive and be served during the busiest part of that period.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
3.8Room to grow
9:41
Dr Clarence Tam DDS
OverviewReviewsPhotosAbout
Hours 1
Monday8am-4:30pm
Tuesday8am-4:30pm
Wednesday8am-4:30pm
Thursday8am-4:30pm
Friday8am-1pm
SaturdayClosed
SundayClosed
Opening hoursCentral Auckland dentists · 277 businesses
You are #171 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#87of 277 Central Auckland dentists
9:41
Central Auckland dentistsOverall · 277 businesses
You are #87 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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