marketbaseExclusive Marketbase Report
Prepared for

Feather and Stone Boudoir Photography

Photographer · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 194 Christchurch photography businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch photography · 194 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Feather and Stone Boudoir Photography

Photographer · Christchurch Centre, Christchurch

Where you stand#105of 194 photography businesses
Overall health4.6/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Feather and Stone Boudoir Photography is a Christchurch Central City studio offering luxury boudoir sessions led by Niall Featherstone, who brings six years of UK experience. Sessions are available in-studio, at home or outdoors and include professional hair and makeup, same-day photo reveals, and options for albums and wall art to showcase high-quality images.

Feather and Stone Boudoir Photography operates from Christchurch Central City and is led by Niall Featherstone, who brings six years of UK experience to boudoir work. The studio focuses on luxury, empowerment and celebrating women's beauty through tailored photography sessions.

The service offering covers in-studio shoots, on-location sessions at a client's home and outdoor options. Sessions are styled with professional hair and makeup, and clients can expect same-day photo reveals to select images for albums and wall art.

Customer feedback emphasises a professional, comfortably staged studio with a warm atmosphere that helps clients relax during one of their first shoots. Reviews note clients left with high-quality photos and a comfortable experience guided by a professional photographer.

Locally, Feather and Stone Boudoir Photography presents itself as a Christchurch choice for clients seeking a personalised, stylish boudoir experience with quick photo selection and tangible products such as albums and wall art. The combination of styling services, same-day reveals and attention to client comfort are practical features that distinguish the studio in its area.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Feather and Stone Boudoir Photography shows a very healthy Google Business Listing presence, with a 9.8/10 health score indicating strong completeness and accuracy. Notable strengths include an open-for-business status, a claimed listing, a visible listing title, a working phone number, and a website link that directs customers to services. The top opportunity focuses on increasing listing photos to reach the top 10% for greater visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Photos on the listingYou carry more photos than most of this market, which gives a customer a real look at the work before they ring.
  • 2
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 5 of them.
9.6Strong
9:41
Tiles © Esri
1
Feather and Stone Boudoir Photography✓✓
5.0 ★★★★★ (1)
Photographer · Christchurch Centre2
Open 7 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Welcome to Feather and Stone Boudoir Photography in Christchurch. I'm Niall Featherstone, bringing six years of UK expertise to create luxurious, empowering boudoir experiences. Dedicated to celebrating women's unique beauty and strength, we tailor sessions to your preferences, whether in our studio, your home, or outdoors. This is your moment to be authentically you – beyond any labels, a celebration of being a woman in her complete empowerment. Our sessions are infused with joy, complete with professional hair and makeup. Enjoy same-day photo reveals, selecting photos for beautiful albums and wall art right after your shoot. This goes beyond photography; it's an ode to your strength and elegance. Call to reserve your empowering experience

Google listingChristchurch photography · 194 businesses
You are #8 for your Google listing
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Feather and Stone Boudoir Photography shows an below-average Google health score with notable strengths in star rating. The business has a very high customer satisfaction signal, but has not yet engaged with reviews publicly. Continued focus on gathering reviews and starting to respond to existing ones will improve trust and overall performance over time.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
4.4Room to grow
9:41
Feather and Stone Boudoir Photography
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch photography · 194 businesses
You are #110 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Feather and Stone Boudoir Photography shows above-average health in Google Maps results with an overall health score of 7.1 out of 10. The business performs well for several local keywords, especially in Avonside and Richmond, with top rankings for "photographer in Avonside" and "photography studio in Avonside." The main opportunity is to strengthen local presence in the suburb/borough searches while continuing momentum across multiple local areas.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
7.3Good
9:41
1234Tiles © Esri
2Top three for "photographer" in 1 suburb, seen in 7
1
Soul Creative Studio5.0 ★ (77) · Photographer
2
Lightworkx Photography5.0 ★ (10) · Photographer
3
EDB Photography LAB4.8 ★ (19) · Photographer
4
Christchurch Headshot Photographer5.0 ★ (130) · Photographer
↓
Feather and Stone Boudoir Photography1Further down, below the first results
Map positionsChristchurch photography · 194 businesses
You are #53 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Feather and Stone Boudoir Photography shows a low overall health score of 2.3/10 for social presence and directory activity, indicating limited reach beyond core services. The strongest current signal is an Instagram profile with high trust linking to the business, while Facebook and TikTok profiles show room for trust improvements. Neighbourly and LinkedIn presence are minimal.

Strengths

  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Tiktok ProfileWe found your Tiktok Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/feather_and_stone_boudoir_photography) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 6 of them.
3.7Room to grow
9:41
Gfeather and stone boudoir photography christchurch centre
AllImagesMapsNews
InstagramfeatherandstoneboudoirFeather and Stone Boudoir Photography | Instagram✓
Infobelfeather_and_stone_boudoir_photographyFeather and Stone Boudoir Photography | Infobel✓
Tiktok@featherandstoneboudoirFeather and Stone Boudoir Photography | Tiktok✓
FacebookNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch photography · 194 businesses
You are #122 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokInfobelYellowYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
2.0Room to grow
9:41
facebook
feather and stone boudoir photography christchurch centre
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch photography · 194 businesses
You are #155 for your Facebook page
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Feather and Stone Boudoir Photography shows a solid on-page SEO health with a 4.8 out of 10 score, indicating moderate room for improvement. Recent gains include a valid favicon, adequate text content, HTTPS resources, a relevant meta description, and fast page load under 3 seconds. The key findings highlight missing meta description on the homepage and the need for a balanced title tag length.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Separate sites linking to youNo separate website links to yours.
  • 2
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 3
    The shape of your link profileNo links to your site were found, so there is no shape to read yet.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒featherandstoneboudoir.co.nz✓
✓Favicon
✓Page load speed
1Separate sites linking to you
2Meta description
3The shape of your link profile
Your websiteChristchurch photography · 194 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Feather and Stone Boudoir Photography shows solid website traffic health with a 7.3/10 in a high range. Key gains lie in paid traffic setup and paid keywords, where initial, targeted campaigns and landing pages can start capturing potential clients. Organic traffic value sits mid-range and indicates room to refine content and UX while building links for higher rankings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
7.5Good
9:41
G
AllMapsImagesShopping
21No ads from you on any search
Feather and Stone Boudoir PhotographyNot in these results
3About 22 visits a month from search, across 12 searches
Google search and trafficChristchurch photography · 194 businesses
You are #49 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Feather and Stone Boudoir Photography's hours largely match Christchurch demand, with strong alignment mid-day on Monday and Wednesday. Significant peaks are covered around late-morning and early-afternoon sessions, but evenings on Tuesday, Wednesday and Friday show missed demand. A few low-demand slots are open, suggesting minor inefficiencies. Overall timetable is commercially sound with targeted evening extensions worth testing.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.8Strong
9:41
Feather and Stone Boudoir Photography
OverviewReviewsPhotosAbout
Hours ✓
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-5pm
Saturday9am-5pm
Sunday9am-5pm
Popular times Friday · Christchurch Centre
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Christchurch Centre look   You are shut
Opening hoursChristchurch photography · 194 businesses
You are #5 for opening hours
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

Where you'd stand#105of 194 Christchurch photography businesses
9:41
Christchurch photographyOverall · 194 businesses
You are #105 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 194 photography businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for