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Flicks Hair & Beauty

Hairdresser · Avonhead, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Flicks Hair & Beauty

Hairdresser · Avonhead, Christchurch

Where you stand#91of 498 hair salons & barbers
Overall health8.2/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Flicks Hair & Beauty is a long-established hair salon in Avonhead, Christchurch. For 37 years it has offered personalised hair services from a team of qualified, friendly stylists. The salon emphasises natural, petrochemical-free and non-animal-derived products and provides styling for a range of hair types and textures, with additional beauty services noted by customers.

Flicks Hair & Beauty is a hair salon located at 180e Yaldhurst Road in Avonhead, Christchurch. Established under its current name and trading for 37 years, the salon serves local clients seeking hair and beauty services from a neighbourhood salon.

The salon offers personalised hair services for a variety of hair types-long or short, curly or straight, thick or fine-provided by a dedicated team of qualified stylists. Website content and service notes emphasise one-on-one consultation so stylists can understand client preferences. The salon also uses all-natural products that it describes as free of petrochemical and animal-derived ingredients.

Customers commonly comment on positive experiences with specific stylists and on attentive, friendly staff. Recent reviews mention strong satisfaction with haircuts, styling and beauty services such as eyelash removal and application, noting thorough, professional work and pleasing results. Pricing and service delivery are also described favourably by clients in posted feedback.

Locally, Flicks Hair & Beauty stands out as a long-running Avonhead salon combining personalised service with a focus on natural product choices. Clients looking for experienced stylists, a friendly team and hair and beauty treatments in Christchurch are likely to find the salon a familiar community option.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Flicks Hair & Beauty shows a very high overall health on Google Business Listing, with a 9.4/10. The strongest findings are that the listing is claimed and verified, with a live website link and a listed phone number, ensuring customers can reach and learn about services easily.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
  • 2
    Description lengthYour description is one of the fuller ones in this market, which means a customer comparing you side by side has more of your case in front of them than most.
11 checks on your Google listing. You're seeing 5 of them.
9.8Strong
9:41
Tiles © Esri
Flicks Hair & Beauty✓✓
4.7 ★★★★★ (103)
Hairdresser · Avonhead1
Open 6 days · late Tue and Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Long or short, curly or straight, thick or fine, everyone's hair needs are different, and we at Flick's Hair & Beauty are here to fulfill individual needs. We have a dedicated, loyal team of friendly qualified hair stylists who will listen to you, understand exactly what you want and work with you to provide you the hairstyle you desire. For the past 37 years, we have been providing Christchurch with our expertise services. At Flick's Hair & Beauty, the hair services aren't just good for you, they're good for the planet. That's because the team uses all natural products with no petrochemical or animal derived ingredients.

2
Google listingChristchurch hair salons & barbers · 498 businesses
You are #13 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Flicks Hair & Beauty shows an overall health score of 4.4 out of 10 on Google reviews, indicating moderate performance with room for improvement. The strongest finding is listing activity and rating confidence which are both strong, while the critical area to address is the lack of responses to reviews. With customers increasingly noticing engagement, improving response rate should be the top priority.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Star ratingYour rating sits below what half the businesses here carry, which gives a customer choosing between three of you a reason to pick one of the others.
  • 3
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
4 checks on your reviews. You're seeing 3 of them.
5.5Room to grow
9:41
Flicks Hair & Beauty
OverviewReviewsPhotosAbout
4.7★★★★★103 reviews
5
4
3
2
12
eyebrows 6hairstyling 5hair coloring 3friendly 3eyebrow work 2talented stylists 2
3How far your rating and your review count together can be trusted
Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #226 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Flicks Hair & Beauty shows a very high overall health in Google Maps search (9.2/10), indicating strong visibility. The strongest opportunities relate to expanding presence across more local suburbs and maintaining momentum within the borough. Key keywords indicate dominance for hair salon and unisex hairdresser terms in nearby areas, with solid performance on waxing and eyebrow services.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
9.2Strong
9:41
1234Tiles © Esri
✓Top three for "unisex hairdresser" in 3 suburbs, seen in 9
1
On Hair Salon5.0 ★ (39) · Hairdresser
2
Cut&Colour5.0 ★ (5) · Hairdresser
3
Hush Hairstyling4.9 ★ (73) · Hairdresser
4
The Salon Collective4.4 ★ (25) · Hairdresser
↓
Flicks Hair & Beauty1Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #39 for map positions
See how to fix it →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Flicks Hair & Beauty shows a below-average health score of 4.1 out of 10 in the Citations & Social Presence area, indicating room for improvement in third-party listings. The strongest achievement is a very high-trust Facebook profile, which supports solid brand credibility online; Fresha listings also contribute to visibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/flicks-hair-beauty-yaldhurst-road-christchurch-znZ6N2) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe found your Instagram Profile page through search rather than through anything you own.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
4.7Room to grow
9:41
Gflicks hair & beauty avonhead
AllImagesMapsNews
FacebookflickshairbeautyFlicks Hair & Beauty | Facebook✓
Freshalp/en/tt/hair-colouring-highlights/in/nz-christchurch/avonheadFlicks Hair & Beauty | Fresha✓
Family Company Studioflicks-hair-beautyFlicks Hair & Beauty | Family Company Studio
Instagramflicks_hair_and_beautyFlicks Hair & Beauty | Instagram1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #266 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaFamily Company StudioYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    An email addressA customer who would rather put a request in writing at ten at night has only Messenger to work with, because the page carries no email address.
  • 2
    What your page says about youYour intro is shorter than half the pages here.
  • 3
    People following your pageMore people follow your page than most in this market, which means a post can travel past your own customers when one of them shares it into a local group.
9 checks on your Facebook page. You're seeing 6 of them.
7.6Good
9:41
facebook
flickshairbeauty✓
1.9K followers 3
Welcome to Flick's Hair & Beauty formerly Known as Colleen's Hair & Beauty. We are welcoming new & o2
FollowMessage
★ 27 reviews · recommended
🌐 flickshair.co.nz✓
☎ +64 3-342 3489✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #122 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Flicks Hair & Beauty shows a strong on-page SEO health score of 8.0 out of 10, indicating solid technical optimization. The most notable findings are a fast page load under 3 seconds, a valid favicon, and an H1 tag, with all content served over HTTPS. The main improvement areas involve adding a meta description and fine-tuning the title tag to the ideal length.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒flickshair.co.nz✓3
✓Favicon
✓Page load speed
1Meta description
2Separate sites linking to you
Your websiteChristchurch hair salons & barbers · 498 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Flicks Hair & Beauty shows a healthy website traffic profile with a 7.2/10 health score, indicating solid performance relative to local peers. Key findings point to opportunities in paid traffic and continued growth in organic value and rankings. Prioritising small paid campaigns and content refinements could drive measurable gains without major changes.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
7.6Good
9:41
Ghairdresser avonhead
AllMapsImagesShopping
21No ads from you on any search
thesaloncollective.co.nzThe Salon Collective: Blonde
flickshair.co.nzFlicks Hair & Beauty

180e Yaldhurst Road, Avonhead, Christchurch 8042 - Ph: 03 342 3489. Site ... We have a dedicated, loyal team of friendly qualified hair stylists who ... Read more

hushhair.co.nzHush Hairstyling - 76 Withells Road, Avonhead, Christchurch
3About 669 visits a month from search, across 83 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #121 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Flicks Hair & Beauty's opening hours mostly align with local demand, with strong coverage during weekday late-morning slots and Saturday lunch peak periods. The salon is closed during several Sunday afternoon peaks and a Wednesday early evening peak, representing clear missed revenue windows. No low-demand open hours were identified, indicating efficient scheduling overall.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
7.4Good
9:41
Flicks Hair & Beauty
OverviewReviewsPhotosAbout
Hours 1
Monday9:30am-5pm
Tuesday9am-8pm
Wednesday9am-5pm
Thursday9am-8pm
Friday9am-5pm
Saturday9am-4pm
SundayClosed
Popular times Monday · Avonhead
9a10a11a12p1p2p3p4p
When people in Avonhead look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #128 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#91of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #91 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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