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Just Cuts The Palms

Hair salon · Shirley, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Just Cuts The Palms

Hair salon · Shirley, Christchurch

Where you stand#23of 498 hair salons & barbers
Overall health9.6/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Just Cuts The Palms is a walk-in hair salon in Shirley, Christchurch, offering style cuts for women, men and children without appointments. Part of the Just Cuts franchise network, the salon promotes convenience with online check-in options. Reviews note friendly, polite staff and quick service, while some customers report inconsistent results and occasional long waits.

Just Cuts The Palms is a walk-in hair salon located in Shirley, Christchurch. It operates on a no-appointment basis and offers style cuts for women, men and children, reflecting the wider Just Cuts franchise model present in New Zealand.

Services at the salon focus on straightforward haircuts and basic styling for all ages. The business materials reference franchise support and an online check-in option to help customers save time. The salon presents as a convenient option for those seeking quick, appointment-free hair services.

Customer feedback highlights polite, helpful staff and instances of prompt service, with several reviews praising individual stylists for good results. At the same time, some reviews call out inconsistent cutting outcomes, longer-than-expected waits and occasional issues around advertised closing times. The review mix shows both positive experiences and specific service concerns.

Locally, Just Cuts The Palms is positioned as a convenient, walk-in salon within a national chain, appealing to customers who prioritise accessibility and speed. The combination of franchise systems, online check-in and a focus on routine style cuts distinguishes the salon as a practical choice for everyday hair services in Shirley.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Just Cuts The Palms shows solid overall health with room to improve description quality. The health score is 7.2 out of 10, indicating strengths in claims, open status and contact details, with description refinement needed to move higher in local search.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingYou carry more photos than most of this market, which gives a customer a real look at the work before they ring.
11 checks on your Google listing. You're seeing 5 of them.
8.0Strong
9:41
Tiles © Esri
2
Just Cuts The Palms✓✓
3.6 ★★★★★ (166)
Hair salon · Shirley
Open 7 days · late Thu and Fri ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

We at Just cuts The Palms… offer no appointments Style cuts for Women, Men and children.. just come in.. it’s easy..😊

1
Google listingChristchurch hair salons & barbers · 498 businesses
You are #98 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Just Cuts The Palms shows an overall health score of 4.1 out of 10, which is below average for Google review performance. The business has a solid start with customer-friendly staff and quick service, but needs more consistent reviews and engagement to lift standing. Key findings: decent response rate and a substantial review count that places the listing in the top quartile, yet overall rating confidence and total reviews offer room for growth.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 3
    Response rateYou answer more of your reviews than the middle of this market, so a customer scrolling your page mostly finds you there.
4 checks on your reviews. You're seeing 3 of them.
5.9Room to grow
9:41
Just Cuts The Palms
OverviewReviewsPhotosAbout
3.6★★★★★166 reviews
5
4
3
2
12
polite staff 3wait time 3mall 3bowl cut 2skilled staff 2booking 2
1How far your rating and your review count together can be trusted
H
H K.★★★★★ · Edited 2 weeks ago

My usual Just Cuts was busy... I was hesitant to go to another... but I sure am glad I did. I was promptly served and taken care of by Mar. Absolutely so impressed, I feel and look fabulous - i was gutted i didn't have cute outfit on to mat...

Response from the owner3

Thank you 😊 for your wonderful feedback, H L K! We're thrilled to hear that Mar provided you with such a fabulous experience at Just Cuts. It's fantastic to know that her skill and care left you feel...

N
Nizar M.★ · a month ago

I will not come back again to this place

Response from the owner

Thank you for sharing your feedback, Nizar J Madra. We’re sorry to hear about your experience at Just Cuts. We strive to provide excellent service to all our clients, and it’s disappointing to know we...

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #204 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Just Cuts The Palms shows a below-average Google Maps health score of 3.4 out of 10, indicating room for improvement in overall visibility. The top findings include a respectable borough presence that has risen beyond the bottom quartile and several strong keywords that currently rank well in the Shirley area, notably barber shop in shirley and unisex hairdresser in shirley.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
3.2Room to grow
9:41
1234Tiles © Esri
1Seen in 2 searches across Christchurch, top three in none
1
Ambitions Room4.9 ★ (305) · Hair salon
2
Kess Hair and Beauty5.0 ★ (87) · Hair salon
3
Clippers Container4.9 ★ (15) · Hair salon
4
Revive Hairdressing3.9 ★ (139) · Hair salon
↓
Just Cuts The Palms2Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #337 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

The Just Cuts The Palms shows a very high health score for citations and social presence, indicating strong activity on key platforms. The most important findings are outstanding Instagram and Facebook profiles, and a solid Fresha presence. Opportunities lie in expanding on TikTok, Neighbourly, and Yellow directories to boost local reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/just-cuts-the-palms-christchurch-LyEz49) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
8.9Strong
9:41
Gjust cuts the palms shirley
AllImagesMapsNews
FacebookJustCutsSalonsJust Cuts The Palms | Facebook✓
InstagramjustcutsofficialJust Cuts The Palms | Instagram✓
LinkedInjust-cuts-Just Cuts The Palms | LinkedIn
Freshajust-cuts-the-palms-christchurch-LyEz49Just Cuts The Palms | Fresha✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #57 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    People following your pageYours is one of the largest local followings in this market.
  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top opportunity

  • 1
    What your page says about youYour intro is shorter than half the pages here.
8 checks on your Facebook page. You're seeing 4 of them.
10.0Strong
9:41
facebook
Just Cuts | Cronulla Beach NSW✓
56.4K followers ✓
Need a haircut? We've got you! Save time. Check-In online with the Just Cuts App. Download today.1
FollowMessage
🌐 justcuts.com✓
☎ +61 2 9527 5444
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #2 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Just Cuts The Palms shows a solid on-page technical health with a 7.4/10 score, indicating strengths in essential elements while some gaps remain. The strongest recent achievements include a valid favicon, compact page size, sufficient text, and accurate meta description and title tag. Attention should focus on improving meta description length and wrapping in an H1 tag for clearer structure.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain Age ScoreYour domain has been registered longer than almost any business in this market.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 3
    Page titleYour home page headline does not fit the space a search result gives it, so a searcher sees either a half-empty line or one that trails off before your name arrives.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
⚠justcuts.co.nz✓✓
✓Favicon
1On-page score
2Meta description
3Page title
Your websiteChristchurch hair salons & barbers · 498 businesses
Checked on
Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Just Cuts The Palms shows very strong overall website traffic health, with a 9.7/10 score. The business ranks highly for organic traffic and keyword coverage locally, indicating solid visibility and valuable audience reach. The two key takeaways are: exceptional organic traffic value and top local SERP presence, which should be maintained while exploring light paid initiatives.

Strengths

  • ✓
    What that traffic is worthThe search visitors reaching your site are worth more than almost any business in this market - an enquiry stream with no cost per click behind it.
  • ✓
    Monthly search visitsYour site draws more visitors from search than almost any business in this market - a stream of enquiries arriving at no cost per visit.
  • ✓
    Search terms you rank forYour site appears for more search terms than almost any business in this market, so there are more ways to find you than to find anyone else here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing all of them.
9.7Strong
9:41
Ghair salon shirley
AllMapsImagesShopping
321No ads from you on any search
www.fresha.comKess Hair And beauty Shirley - Christchurch - Fresha
www.facebook.comShirley Hair Design | Christchurch
www.justcuts.co.nzJust Cuts New Zealand - The Palms - Christchurch

We specialise in cutting for men, women and children of any age. Plus, every one of our Stylists is a fully qualified professional, trained in the latest ... Read more

✓
www.shirleyandcohairsalon.co.nzMorrinsville Hair Salon | Shirley & Co
✓✓About 61,302 visits a month from search, across 2,816 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #17 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Just Cuts The Palms shows strong alignment between opening hours and customer demand, especially late-morning and early-afternoon peaks. The salon is open for most high-demand windows, with notable strengths on Saturdays and Tuesdays. Missed opportunities occur in early evenings on Tuesday and Wednesday and early Sunday mornings. Consider small evening extensions on weekdays or opening Sunday mornings to capture unmet demand.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.3Strong
9:41
Just Cuts The Palms
OverviewReviewsPhotosAbout
Hours ✓
Monday9am-6pm
Tuesday9am-6pm
Wednesday9am-6pm
Thursday9am-9pm
Friday9am-9pm
Saturday9am-6pm
Sunday10am-6pm
Popular times Wednesday · Shirley
9a10a11a12p1p2p3p4p5p6p7p8p
When people in Shirley look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #35 for opening hours
See how to keep it that way →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 69 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

Where you'd stand#23of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #23 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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