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LuiLash Beauty

Beauty salon · Mairehau, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

LuiLash Beauty

Beauty salon · Mairehau, Christchurch

Where you stand#427of 570 beauty businesses
Overall health2.5/10across the eight areas

Going well

01Google listing6.403Map positions6.4

Where we can help

02Reviews4.508Opening hours3.604Listings and social2.705Facebook page0.807Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

LuiLash Beauty is a Lash and Brow studio in Edgeware, Christchurch, run by qualified artist Gina. The salon offers premium lash extensions, hybrid brows and brow lamination in a clean, low-stress setting. Clients often note a friendly, reassuring manner, and the studio handles wedding lashes, infills and everyday looks with a focus on personalised care.

LuiLash Beauty is a lash and brow studio based in Edgeware, Christchurch, operated by Gina, a qualified lash and brow artist. The studio markets itself as a local specialist for lash and brow services and is positioned to serve clients across the suburb and surrounding areas.

The studio offers premium lash extensions, hybrid brows and brow lamination. Services mentioned by the business include lash infills and options used for events such as weddings. The description provided highlights Gina's qualifications and the core services she delivers from the Edgeware location.

Customer feedback points to a clean, low-stress environment and a friendly, reassuring approach from the artist. Review themes include clients feeling more confident after treatments, appreciation for a calm experience, and repeated bookings for lash infills and event styling. Several reviewers describe Gina as kind and skilled, and many recommend booking an appointment.

Locally, LuiLash Beauty is distinguished by a focus on personalised, approachable service from a qualified practitioner in Edgeware. The studio's service list and repeated mentions of cleanliness, calm experience and confidence-building results are the practical qualities local clients cite when choosing Gina for routine maintenance or special occasion styling.

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01Google listingMarketbase business report

Your Google listing

LuiLash Beauty shows a solid overall health score with room for refinement. The listing already provides a website link, phone number, claimed status and an open-for-business indicator, which supports easy customer access and trust.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
  • 3
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 6 of them.
6.4Good
What customers seeWhere you rank
9:41
Tiles © Esri
LuiLash Beauty
2
LuiLash Beauty✓✓
4.8 ★★★★★ (21)
Beauty salon · Mairehau3
Open 5 days · late Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Gina is a qualified Lash and Brow Artist located in Edgeware, Christchurch offering premium lash extensions, hybrid brows and brow lamination.

1
Google listingChristchurch beauty · 570 businesses
You are #206 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

LuiLash Beauty shows a healthy alignment with room for improved engagement on Google reviews. The overall health score is 4.8 out of 10, indicating moderate review activity and engagement. The strongest performance sits in the star rating and review count, with steady momentum in response rate and confidence scores to push further towards the top local quartiles.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing 3 of them.
4.5Room to grow
What customers seeWhere you rank
9:41
LuiLash Beauty
OverviewReviewsPhotosAbout
4.8★★★★★21 reviews 3
5
4
3
2
1
brows 5friendly staff 5eyebrow shaping 3lash artist 2pride in work 2
2How far your rating and your review count together can be trusted
F
Flynn A.★★★★★ · 3 years ago

Gina was fabulous at improving my lashes and brows.

Response from the owner1

Anytime Flynn. Glad I was of assistance. You look phenomenal and it’s so nice to see you glow ✨

Z
Zena★★★★★ · 3 years ago

Gina does an amazing job. Good eyelash removal technique and lash clue - no pain & no stinging red eyes. Highly recommend 👌

Response from the owner

Thanks Sina! I appreciate the feedback 😊

Google reviewsChristchurch beauty · 570 businesses
You are #313 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

LuiLash Beauty shows an above-average health score for Google Maps search presence, with a 6.3 out of 10. The business ranks strongly for several keywords in Edgeware and surrounding areas, including eyebrow bar and eyelash salon terms, indicating solid local visibility. Opportunities focus on raising aggregate reach and boosting borough-level presence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
6.4Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
eyelash salon
2Top three for "eyelash salon" in 2 suburbs, seen in 21
1
Beauty and Soul5.0 ★ (14) · Beauty salon
2
HBM Beauty Salon4.8 ★ (23) · Beauty salon
3
Kess Hair and Beauty5.0 ★ (87) · Beauty salon
4
Glowlane Studio4.8 ★ (18) · Beauty salon
↓
LuiLash Beauty1Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #204 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

LuiLash Beauty shows a very low health score for citations and social presence, indicating limited active profiles and directory visibility. The strongest finding is a validated Fresha presence that can drive some extra inquiries, while other platforms lag in trust and completeness. Addressing profiles and adding missing channels could gradually improve discoverability.

Strengths

  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/luilash-beauty-warrington-street-christchurch-JQEoeG) found via: Google search results.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/luilash_beauty) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
2.7Room to grow
What customers seeWhere you rank
9:41
Gluilash beauty mairehau
AllImagesMapsNews
Freshaluilash-beauty-warrington-street-christchurch-JQEoeGLuiLash Beauty | Fresha✓
Infobelluilash_beautyLuiLash Beauty | Infobel✓
InstagramluilashbeautyLuiLash Beauty | Instagram✓
FacebookluisettimakeupartistLuiLash Beauty | Facebook1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #419 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaInfobelYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
0.8Room to grow
What customers seeWhere you rank
9:41
facebook
luilash beauty mairehau
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch beauty · 570 businesses
You are #526 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒gettimely.com132
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
LuiLash BeautyNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

LuiLash Beauty has focused hour alignment with several weekday peaks but misses notable weekend demand. Open times correspond well with midweek peaks (Tuesday 10-11am, Wednesday 3pm and Thursday 4-5pm). However, the studio is closed during a strong Saturday midday and early-afternoon demand window (12-3pm). No open hours fall in low-demand periods, so the main opportunity is adding weekend or late-morning slots to capture missed customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
3.6Room to grow
What customers seeWhere you rank
9:41
LuiLash Beauty
OverviewReviewsPhotosAbout
Hours 1
Monday10am-5pm
Tuesday10am-5pm
Wednesday10am-5pm
Thursday12pm-8pm
Friday10am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #366 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#427of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #427 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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