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Luxe Aesthetics

Beauty salon · Selwyn District East, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Luxe Aesthetics

Beauty salon · Selwyn District East, Christchurch

Where you stand#137of 570 beauty businesses
Overall health7.6/10across the eight areas

Going well

07Google search and traffic7.202Reviews6.701Google listing6.604Listings and social6.1

Where we can help

03Map positions5.908Opening hours5.705Facebook page4.506Your website-
How AI describes youMarketbase business report

What AI tells people about you

Luxe Aesthetics is a boutique lash, brow and cosmetic tattoo studio in Prebbleton, Christchurch. The studio offers lash extensions, lash lifts, brow tinting, waxing and laminations, fine-line and cosmetic tattooing, plus a hands-on lash and brow training academy. Clients can expect personalised care in a private, tranquil setting focused on attention to detail.

Luxe Aesthetics is a boutique lash, brow and cosmetic tattoo studio located in Prebbleton, Christchurch. The studio presents itself as a private, tranquil space founded by industry professional Jess, serving local clients with specialist beauty treatments and training.

Services include lash extensions, lash lifts, brow tinting and waxing, brow lamination, cosmetic tattooing and fine-line tattooing. The studio also runs a hands-on training academy for aspiring beauty artists, emphasising practical skills in lash and brow treatments.

Clients frequently comment on personalised care, attention to detail and professional service from the team. Reviews note friendly staff, clear communication and satisfaction with brow shaping and the results of treatments. Appointments are described as positive experiences with a calm atmosphere and responsive practitioners.

Locally, Luxe Aesthetics is characterised by its focus on lash and brow specialisations and its combination of treatment services with practitioner training. The Prebbleton location, private studio setting and hands-on academy are recurring features that distinguish the salon within its Christchurch neighbourhood.

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01Google listingMarketbase business report

Your Google listing

Luxe Aesthetics shows solid overall health on Google Business Listing with room to improve description. The listing has a claimed status, an open-for-business indicator, a website link and a phone number, which supports easy customer contact. Photos are at or above the median and continue to be a strength for higher visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
6.6Good
What customers seeWhere you rank
9:41
Tiles © Esri
Luxe Aesthetics
3
Luxe Aesthetics✓✓
4.8 ★★★★★ (130)
Beauty salon · Selwyn District East2
Open 5 days · late Wed, Thu and Fri ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Luxury Salon based in the heart of Prebbleton, Christchurch. Providing - Lash and Brow Training Academy - Cosmetic Tattooing - Fine Line Tattooing - Lash Extensions - Tanning - Brow Tinting and Waxing - Lash Lifts - Brow Laminations

1
Google listingChristchurch beauty · 570 businesses
You are #195 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Luxe Aesthetics shows an above-average health score of 5.9 out of 10 for Google reviews. The strongest findings are a high review count and a solid rating confidence, with excellent listing performance. The main growth lever is expanding review responses to boost customer engagement and maintain momentum.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
  • 3
    Review confidenceRating and volume together put you ahead of most of this market, which means a customer sees a well-rated business with enough reviews behind it to be believed.
4 checks on your reviews. You're seeing 3 of them.
6.7Good
What customers seeWhere you rank
9:41
Luxe Aesthetics
OverviewReviewsPhotosAbout
4.8★★★★★130 reviews
5
4
3
2
12
brows 17lash extensions 16brow tattoo 13lashes 12brow tint 6eyebrow shaping 6
3How far your rating and your review count together can be trusted
J
Justina C.★ · 11 months ago

Loved the experience of getting them done. Felt very comfortable and had great service. However I’m very disappointed with how long they’ve lasted. I got them done exactly a week ago and they look awful. For context I didn’t get them wet in...

Response from the owner1

Hi Justina, we are really sorry you had this experience . We have tried to reach you via phone and email to get this issue resolved as the last thing we want is unsatisfied clients . Please give us a...

A
Ashleigh H.★★★★★ · Edited 11 months ago

I have been going to Jess for awhile now and finally decided to commit to the brow tattoo a couple of weeks ago. Best decision ever! She is a magician, I am obsessed with the result and waking up each morning with brows on point. I could no...

Response from the owner

So pleased ! See you soon for your brow tattoo . . . yippee!!

Google reviewsChristchurch beauty · 570 businesses
You are #190 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Luxe Aesthetics shows an above-average health score of 5.8 out of 10 for Google Maps search visibility, indicating steady presence with room to improve. Top findings highlight a strong standing for eyelash and eyebrow services in Selwyn district east and Rolleston, and solid presence in Templeton and Halswell. The business could benefit from pushing broader borough visibility to climb into the top ranks.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
5.9Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
eyelash salon
1Top three for "eyelash salon" in 1 suburb, seen in 9
1
Pure Shine Beauty5.0 ★ (35) · Beauty salon
2
Attraction Beauty & Lashes4.9 ★ (35) · Beauty salon
3
Luxe Aesthetics24.8 ★ (130) · Beauty salon
4
REFORM Cosmetics5.0 ★ (11) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #232 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Luxe Aesthetics shows an above-average overall health score with solid social presence and active profiles. Key strengths include outstanding Facebook and Instagram profiles, indicating trusted, consistent branding and audience engagement. A strong Fresha visibility via search results also supports client acquisition. Focus should be on expanding on TikTok, LinkedIn, Fresha uptake, and Neighbourly visibility to capture broader audiences.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
6.1Good
What customers seeWhere you rank
9:41
Gluxe aesthetics selwyn district east
AllImagesMapsNews
Facebook100030791513896Luxe Aesthetics | Facebook✓
InstagramluxeAESTHETICSNZLuxe Aesthetics | Instagram✓
Freshalp/en/tt/makeup-artists/in/nz-christchurchLuxe Aesthetics | Fresha3
TiktokNo account found1
YellowNo listing found2
FreshaNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #221 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 2
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 3
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
9 checks on your Facebook page. You're seeing 6 of them.
4.5Room to grow
What customers seeWhere you rank
9:41
facebook
people1
1.3K followers
Lash and Brow Training Academy. Cosmetic and fineline tattooing 🪄3
FollowMessage
★ 7 reviews · recommended 2
🌐 luxeaesthetics.co.nz✓
☎ +64 27 230 4571✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #314 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Luxe Aesthetics has a solid on-page SEO health score with several strengths, including a valid favicon, a relevant title tag, adequate text content and secure HTTPS resources, plus fast load times. The largest opportunities lie in meta description length adjustments, refining the title tag to balance branding and keywords, ensuring an H1 tag exists, and addressing text-to-page size balance for logical content division.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 2
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 3
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒luxeaesthetics.co.nz✓✓
✓Favicon
1Separate sites linking to you
2Meta description
3The shape of your link profile
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Luxe Aesthetics shows an overall healthy traffic position with room to grow. The strongest takeaway is mid-range organic traffic value and local ranking, while paid traffic remains effectively untapped. Focused paid campaigns with landing pages and careful tracking, plus ongoing content improvements, can lift both visibility and conversions.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
7.2Good
What customers seeWhere you rank
9:41
Geyelash salon heathcote valley
AllMapsImagesShopping
21No ads from you on any search
www.bridgetrosemary.comBridgetRosemary - Lash & Beauty Studio
vstudiocc.co.nzV Beauty Studio
luxeaesthetics.co.nzLuxe Aesthetics: Luxe Aethestics

Come and see us for a luxury lash and brow experience. We offer in lash extensions - volume/hybrid/classic, brow tinting and fineline cosmetic tattooing, ...

bookings.gettimely.comBooking at HazelMay Beauty
3About 209 visits a month from search, across 38 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #162 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Luxe Aesthetics largely matches local demand, with 51 well-aligned peak hours and no open hours during low-demand periods. Key strong matches include Tuesday mornings and midweek afternoons and late afternoons on Thursday. However, several Saturday midday and early-afternoon peaks are missed. Consider opening limited weekend hours-especially around midday-and prioritise appointment slots on known peak weekday times to capture more bookings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
5.7Room to grow
What customers seeWhere you rank
9:41
Luxe Aesthetics
OverviewReviewsPhotosAbout
Hours 1
Monday9am-6pm
Tuesday9am-6pm
Wednesday9am-8pm
Thursday9am-8pm
Friday9am-8pm
SaturdayClosed
SundayClosed
Popular times Saturday · Selwyn District East
9a10a11a12p1p2p3p
When people in Selwyn District East look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #247 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#137of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #137 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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