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Prosser Quirke Limited

Accountant · Rangiora North East, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
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Executive summaryExclusive Marketbase business report

Prosser Quirke Limited

Accountant · Rangiora North East, Christchurch

Where you stand#59of 245 accountants
Overall health7.6/10across the eight areas

Going well

08Opening hours9.804Listings and social7.505Facebook page7.207Google search and traffic6.603Map positions6.3

Where we can help

02Reviews5.901Google listing3.206Your website-
How AI describes youMarketbase business report

What AI tells people about you

Prosser Quirke Limited is a chartered accounting firm based in Rangiora, North Canterbury. Established in 1926, the practice provides accounting and business advisory services for personal, business, farm and agricultural clients. The firm describes itself as friendly and accessible, and notes a long local history that helps keep costs down while serving clients across Canterbury and New Zealand.

Prosser Quirke Limited is a chartered accountancy practice located in the heart of Rangiora, North Canterbury. Founded in 1926, the firm presents itself as a long-established local presence with a central base that serves clients across Canterbury and New Zealand.

The practice offers a range of accounting services and business advice, including personal, business, farm and agricultural accounting. Website material identifies the team as accounting specialists and business advisors focused on supporting clients' financial and operational needs.

Customers tend to give the firm positive ratings overall, reflecting generally favourable experiences. The business describes itself as friendly and accessible, which aligns with review patterns showing client satisfaction with communication and service continuity.

What distinguishes Prosser Quirke locally is its longevity and its Rangiora location. The firm highlights over 90 years of history in North Canterbury and says its local base helps keep costs down for clients, offering established accounting expertise without large-town fees.

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01Google listingMarketbase business report

Your Google listing

Prosser Quirke Limited shows an overall below average health, with room to improve the completeness of its Google listing and engagement with customers. The listing has solid fundamentals such as a listed phone number, full address, and an active open/closed status, but lacks a meaningful description and branding elements that help stand out.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
3.2Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Prosser Quirke Limited
Prosser Quirke Limited1✓
Own this business?
4.5 ★★★★★ (2)
Accountant · Rangiora North East
Open 5 days ✓
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch accountants · 245 businesses
You are #168 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Prosser Quirke Limited shows an above-average health score of 5.9 out of 10 for Google reviews, indicating room for sustained improvement. The firm is gaining momentum with existing reviews and needs to boost engagement by responding to feedback. Key opportunities lie in increasing response rate and continuing to grow total reviews, while maintaining solid rating confidence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing 3 of them.
5.9Room to grow
What customers seeWhere you rank
9:41
Prosser Quirke Limited
OverviewReviewsPhotosAbout
4.5★★★★★2 reviews 2
5
4
3
2
1
3How far your rating and your review count together can be trusted
Google reviewsChristchurch accountants · 245 businesses
You are #100 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Prosser Quirke Limited shows a very high Maps health score of 8.8/10, indicating strong visibility in Google Maps search results. The business ranks well for several accounting and auditing related keywords in Rangiora and surrounding areas, with top positions for auditor and accounting firm keywords. The main opportunity is to push aggregate Maps results higher and sustain suburb-level performance to join top performers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
6.3Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
auditor
1Top three for "auditor" in 1 suburb, seen in 4
1
Sidekick Rangiora | Chartered Accountants5.0 ★ (5) · Accountant
2
North Canterbury Tax4.6 ★ (9) · Accountant
3
Collins & Co - Chartered Accountants Ltd5.0 ★ (2) · Accountant
4
Sheppard & Ormsby - Chartered Accountants4.3 ★ (18) · Accountant
↓
Prosser Quirke Limited2Further down, below the first results
Map positionsChristchurch accountants · 245 businesses
You are #91 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Prosser Quirke Limited shows a solid health score of 7.3 out of 10 in the SUMMARY CONTEXT, indicating a generally healthy social and directory presence. The strongest current asset is an outstanding Facebook profile and active LinkedIn presence, which help reach local clients and professional audiences. Key opportunities involve establishing or improving profiles on Instagram, TikTok, TikTok Directory, GrabOne and Neighbourly to broaden visibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/prosser---quirke) found via: Google search results, Your website.
  • ✓
    Yelp ListingWe can see your Yelp Listing listing (https://yelp.com/prosser-quirke-rangiora) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 6 of them.
7.5Good
What customers seeWhere you rank
9:41
Gprosser quirke limited rangiora north east
AllImagesMapsNews
FacebookprosserquirkeProsser Quirke Limited | Facebook✓
LinkedInprosser---quirkeProsser Quirke Limited | LinkedIn✓
Yelpprosser-quirke-rangioraProsser Quirke Limited | Yelp✓
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch accountants · 245 businesses
You are #61 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInYelpYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than follow half the pages here.
  • 2
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
  • 3
    An email addressA customer who would rather put a request in writing at ten at night has only Messenger to work with, because the page carries no email address.
8 checks on your Facebook page. You're seeing 6 of them.
7.2Good
What customers seeWhere you rank
9:41
facebook
prosserquirke✓
160 followers 1
Chartered Accountants and Business Consultants2
FollowMessage
🌐 prosser-quirke.co.nz/contact-us✓
☎ +64 3-313 7824✓
PostsAboutPhotosReviews
Facebook pageChristchurch accountants · 245 businesses
You are #70 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Prosser Quirke Limited has a very high on-page SEO health with a score of 9.6 out of 10. The strongest strengths include a title tag in the ideal length and a valid favicon, plus a compact page size and sufficient text content. Opportunities focus on fine-tuning the meta description and addressing page load speed and render-blocking resources.

Strengths

  • ✓
    Page titleYour home page headline fits a search result exactly, so the whole line reads to someone scanning a page of results rather than cutting off mid-phrase.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Domain Age ScoreYour domain has been registered longer than almost any business in this market.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒prosser-quirke.co.nz✓✓3
✓Page title
1On-page score
2Separate sites linking to you
Your websiteChristchurch accountants · 245 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Prosser Quirke Limited shows a borderline health for Website Traffic with an overall score of 5.9 out of 10, indicating average performance. Key findings point to paid traffic opportunities and ongoing organic gains. There is measurable organic value and decent keyword presence, but paid activity and paid SERP presence are currently limited and require targeted testing.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
6.6Good
What customers seeWhere you rank
9:41
Gaccountant rangiora north east
AllMapsImagesShopping
21No ads from you on any search
www.prosser-quirke.co.nzProsser Quirke | Chartered Accountants Canterbury, NZ

Prosser Quirke are CA Chartered Accountants specialising in personal, business, farm & agricultural accounting. Based in Rangiora & servicing Canterbury and ...

kollerhassall.co.nzKoller & Hassall | Chartered Accountants Rangiora
3About 72 visits a month from search, across 8 searches
Google search and trafficChristchurch accountants · 245 businesses
You are #84 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Prosser Quirke Limited shows good alignment with weekday demand but misses several popular weekend windows. The firm's 40 weekly open hours all fall in high-demand windows, notably strong on Thursdays around 9am, 10am and early afternoon. However, the practice is closed during several busy weekend search periods, suggesting potential revenue lost to unserved client searches on Saturday late afternoon and Sunday mornings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
9.8Strong
What customers seeWhere you rank
9:41
Prosser Quirke Limited
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8:30am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch accountants · 245 businesses
You are #5 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#59of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #59 overall
Open my free 7 days →
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