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SBA Small Business Accounting Christchurch Central

Accountant · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
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Executive summaryExclusive Marketbase business report

SBA Small Business Accounting Christchurch Central

Accountant · Christchurch Centre, Christchurch

Where you stand#60of 245 accountants
Overall health7.6/10across the eight areas

Going well

08Opening hours9.807Google search and traffic9.701Google listing8.902Reviews8.205Facebook page7.8

Where we can help

04Listings and social5.903Map positions5.406Your website-
How AI describes youMarketbase business report

What AI tells people about you

SBA Small Business Accounting Christchurch Central provides affordable, tailored accounting services for small businesses from premises in Christchurch Central. The firm uses cloud systems such as Xero to streamline and automate data collection and security. The friendly team aims to free business owners to focus on core work while handling bookkeeping, tax and reporting with an emphasis on accessibility and practical support.

SBA Small Business Accounting Christchurch Central is an accountant based in the heart of Christchurch. The practice identifies as a local Christchurch Central firm serving small businesses with accounting needs and positions itself as a resource for owners who want to spend less time on their accounts.

Services focus on affordable, tailored accounting for small businesses. SBA emphasises use of current technology, including Xero, to streamline and automate how client data is collected and managed. Offerings described on the website and in business notes include bookkeeping, tax compliance and regular reporting adapted to each client's needs.

Customer feedback highlights responsiveness, helpfulness and professional service. Reviews note that staff take time to answer questions, remain accessible during busy periods, and provide practical support to start-ups and sole traders. Clients have described the team as knowledgeable and affordable, with several reviewers recommending the firm.

Locally, SBA Small Business Accounting Christchurch Central presents as a tech-aware small business accountant that combines affordable pricing with a hands-on, approachable team. The combination of cloud-based systems and a focus on small-business workflows is a consistent feature of how the practice describes its service offering.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

SBA Small Business Accounting Christchurch Central shows a healthy Google Business Listing with a score of 8.4 out of 10. The listing has key basics in place, including a claimed status, open-for-business indicator, a website link and a visible phone number. The main strengths are strong contact details and accurate availability, with room to improve imagery and description slightly.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 2
    Photos on the listingYou carry more photos than most of this market, which gives a customer a real look at the work before they ring.
11 checks on your Google listing. You're seeing 5 of them.
8.9Strong
What customers seeWhere you rank
9:41
Tiles © Esri
SBA Small Business Accounting Christchurch Central
2
SBA Small Business Accounting Christchurch Central✓✓
5.0 ★★★★★ (5)
Accountant · Christchurch Centre
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

At SBA we believe that most business owners should have the freedom to concentrate on what’s important to them, not doing their accounts. SBA has created a great range of affordable accounting services that are tailor-made for small businesses. We use the latest technology to make keeping track of your business by using systems like Xero that streamline and automate how your data is collected in the most secure way.

1
Google listingChristchurch accountants · 245 businesses
You are #28 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

SBA Small Business Accounting Christchurch Central shows strong online health with an overall Google rating health score of 8.1 out of 10. The top finding is a stellar star rating, placing the business in the top 10% for customer satisfaction. A notable opportunity is to begin responding to reviews to improve trust and engagement with customers.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing all of them.
8.2Strong
What customers seeWhere you rank
9:41
SBA Small Business Accounting Christchurch Central
OverviewReviewsPhotosAbout
5.0★★★★★5 reviews 3
5
4
3
2
1✓
2How far your rating and your review count together can be trusted
Google reviewsChristchurch accountants · 245 businesses
You are #45 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

SBA Small Business Accounting Christchurch Central shows an above-average health score of 5.8 out of 10 for Google Maps search rankings, indicating reasonable visibility in local results. The strongest opportunities relate to expanding aggregate visibility across multiple suburbs and solidifying the borough presence, which has already moved above the bottom quartile. Focus should stay on the top-performing local areas and incremental improvements.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
5.4Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
bookkeeping service
2Top three for "bookkeeping service" in 1 suburb, seen in 10
1
LP Assist5.0 ★ (6) · Accountant
2
SBA Small Business Accounting Christchurch Central15.0 ★ (5) · Accountant
3
BDO Christchurch5.0 ★ (4) · Accountant
4
Jbee's Day to Day Accounting Services5.0 ★ (8) · Accountant
Map positionsChristchurch accountants · 245 businesses
You are #113 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

The business shows a solid overall health with a 7.2 out of 10. Strengths include established Facebook and LinkedIn presences with high trust signals, while the main opportunities lie in expanding presence on Instagram and TikTok and securing directory listings on Neighbourly, Yellow Directory, and Yellow Profile to improve local discoverability and customer reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/sba-nz) found via: Google search results, Your website.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 5 of them.
5.9Room to grow
What customers seeWhere you rank
9:41
Gsba small business accounting christchurch central christchurch centre
AllImagesMapsNews
FacebookSBASmallBusinessAccountingNZSBA Small Business Accounting Christchurch Central | Facebook✓
LinkedInsba-nzSBA Small Business Accounting Christchurch Central | LinkedIn✓
ServiceFinderSBA-Small-Business-Accounting-50268Found through search, not linked from anything you own
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch accountants · 245 businesses
You are #100 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInServiceFinderYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    A street addressYour page publishes no street address, so someone deciding whether you are near enough to bother with has nothing to check and moves on to a page that tells them.
9 checks on your Facebook page. You're seeing 6 of them.
7.8Good
What customers seeWhere you rank
9:41
facebook
SBASmallBusinessAccountingNZ✓
378 followers 2
At SBA we believe businesses should focus on growing their business and leave the accounting to the experts. With 80 branches nationwide, SBA are the small business & rental accounting experts. Conta...
FollowMessage
★ 1 reviews · recommended 1
🌐 sba.co.nz✓
☎ +64 800 999 722✓
PostsAboutPhotosReviews
Facebook pageChristchurch accountants · 245 businesses
You are #54 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

SBA Small Business Accounting Christchurch Central shows a below-average on-page SEO health, with a 3.5/10. The page loads quickly (under 3 seconds) but key elements such as a meta description, title tag, and H1 tag are missing, limiting search visibility and clarity for customers.

Strengths

  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 3
    Page titleThere is no headline set on your home page, so the clickable blue line in a search result falls back to your domain name or a scrap of code.
23 checks on your website. You're seeing 4 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠sba.co.nz
✓Page load speed
1On-page score
2Meta description
3Page title
Your websiteChristchurch accountants · 245 businesses
See how to fix all 3 →
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Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

The SBA Small Business Accounting Christchurch Central website shows a very high health score for traffic, with strong organic performance and local keyword strength. The main takeaway is that organic traffic value and volume are in the top tiers locally, while paid traffic shows room for initial, targeted activity to complement existing strengths.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
9.7Strong
What customers seeWhere you rank
9:41
Gaccountant christchurch centre
AllMapsImagesShopping
321No ads from you on any search
sba.co.nzSmall Business Accountant Christchurch Central

SBA is your local small business accountant in Christchurch Central. Monthly and annual accounting service available. Help with your bookwork, GST, tax ...

www.nexia.co.nzNexia Christchurch | Chartered Accountants & Business ...
About 3,253 visits a month from search, across 369 searches
Google search and trafficChristchurch accountants · 245 businesses
You are #8 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

SBA Small Business Accounting Christchurch Central is mostly aligned with local demand during weekday daytime, with strong alignment on Thursdays at 9am, 10am, 1pm, 2pm and 3pm. The practice is closed during several popular weekend times - notably Sunday mornings and midday, and Saturday 4pm - creating missed opportunities. No low-demand open hours were identified.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
9.8Strong
What customers seeWhere you rank
9:41
SBA Small Business Accounting Christchurch Central
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8:30am-5pm
SaturdayClosed
SundayClosed
Popular times Thursday · Christchurch Centre
8a9a10a11a12p1p2p3p4p5p
When people in Christchurch Centre look   You are shut
Opening hoursChristchurch accountants · 245 businesses
You are #5 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#60of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #60 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 245 accountants in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
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