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Spartan Auto Dismantlers

Auto parts store · Takanini, South Auckland

What your customers see when they look for you, and where that puts you among 48 South Auckland automotive dismantlers.

ReportLocal marketing report
Checked12 October 2026
Your marketSouth Auckland automotive dismantlers · 48 businesses
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Executive summaryExclusive Marketbase business report

Spartan Auto Dismantlers

Auto parts store · Takanini, South Auckland

Where you stand#29of 48 automotive dismantlers
Overall health4.0/10across the eight areas

Going well

08Opening hours10.005Facebook page8.507Google search and traffic7.903Map positions7.704Listings and social6.0

Where we can help

01Google listing3.602Reviews2.606Your website-
How AI describes youMarketbase business report

What AI tells people about you

Spartan Auto Dismantlers in Takanini, Auckland supplies Toyota parts from 1975 to 2019 and states it can ship quality recycled parts across New Zealand. The yard specialises in a full range of panel and mechanical components, including engines, alternators and mirrors. Customers commonly note quick service and helpful staff, with some complaints about parts condition and exchanges.

Spartan Auto Dismantlers is a dismantling yard based in Takanini, Auckland that states it stocks a wide range of Toyota parts covering model years 1975 to 2019. They state they supply recycled Toyota parts throughout New Zealand and present themselves as a source for both panel and mechanical components.

The business lists featured categories such as mirrors, engines, alternators and AC pumps and indicates it holds a broad selection from panel to mechanical parts. Their online material emphasises recycled Toyota parts and encourages customers to search or select items from available categories.

Customer comments commonly describe quick, efficient service, helpful staff and competitive prices, while several positive reports say the yard had needed Toyota parts in stock. Mixed feedback also appears: some customers reported receiving damaged or incorrect parts and experienced difficulty obtaining refunds or timely exchanges, and those reviewers described negative interactions with staff when raising issues.

Locally, Spartan Auto Dismantlers is presented as a Takanini source for recycled Toyota parts across many model years, with a wide parts range and a claims of national supply. Customers considering Spartan can expect a large inventory focus on Toyota components and should note both the frequent reports of efficient service and the specific complaints about part condition and after-sales handling.

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01Google listingMarketbase business report

Your Google listing

Spartan Auto Dismantlers shows a below average health score of 3.6 in the Google Business Listing review. Overall health is limited by incomplete listing details and few photos, but key achievements include a linked website, active open-for-business status, correct listing title, claimed status, and a live phone number, which supports basic customer actions.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
3.6Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Spartan Auto Dismantlers
2
Spartan Auto Dismantlers✓✓
3.4 ★★★★★ (107)
Auto parts store · Takanini3
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Spartan has a wide range of quality Toyota parts from 1975 to 2019 and we pride ourselves on being able to supply quality parts throughout New Zealand.

1
Google listingSouth Auckland automotive dismantlers · 48 businesses
You are #31 for your Google listing
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02ReviewsMarketbase business report

Your reviews

Spartan Auto Dismantlers shows a low overall health score in Google reviews, with limited review volume and engagement. The most important findings are a weak Google star rating and a low review response rate, indicating customer sentiment is not fully reflected and engagement is inconsistent. Addressing these two areas will help improve credibility and interaction.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 3
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
4 checks on your reviews. You're seeing 3 of them.
2.6Room to grow
What customers seeWhere you rank
9:41
Spartan Auto Dismantlers
OverviewReviewsPhotosAbout
3.4★★★★★107 reviews
5
4
3
2
12
toyota 11second hand 4payment 32ndhand parts 2part condition 2efficient work 2
1How far your rating and your review count together can be trusted
M
Marianel M.★ · 2 years ago

Staff are dishonest people and very difficult to deal with. We ordered a part from them and had it picked up. We made the full payment for it. Their staff sold us the WRONG part and we are unable to use it. They agreed to have it returned a...

Response from the owner3

Thank you for taking the time to share your feedback with us. I'm sorry to hear that we didn't meet your expectations in this instance. Id like to clarify a few things; Your team sighted and ch...

D
Don W.★ · 2 years ago

Worst ever experience, time wasting, rude attitude Not recommend

Response from the owner

Thank you for taking the time to share your experience with us. We're sorry to hear that we fell short of your expectations. At Spartan Auto Dismantlers, we value every customer and are committed to p...

Google reviewsSouth Auckland automotive dismantlers · 48 businesses
You are #36 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Health is strong at 7.7 out of 10, indicating solid visibility in Google Maps search results and good potential for growth with existing patterns. The top opportunities focus on widening reach beyond the immediate patch and maintaining a strong local presence in suburb searches.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
7.7Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
auto wrecker
1Top three for "auto wrecker" in 4 suburbs, seen in 11
1
Pick-A-Part4.0 ★ (660) · Auto parts store
2
Spartan Auto Dismantlers23.4 ★ (107) · Auto parts store
3
Belair Mitsubishi Wreckers4.6 ★ (63) · Auto parts store
4
Snap Car Parts ltd3.7 ★ (38) · Auto parts store
Map positionsSouth Auckland automotive dismantlers · 48 businesses
You are #12 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Spartan Auto Dismantlers shows above-average health in social and directory presence, with a 6.4/10 overall. The top finding is missing active profiles on Facebook, Instagram, TikTok and LinkedIn, plus Yellow Directory, which limits discoverability. Addressing these gaps will improve trust and reach among local customers.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Neighbourly ProfileWe can see your Neighbourly Profile listing (https://www.neighbourly.co.nz/business/spartan-auto-dismantlers-2003-limited) found via: Google search results.
  • ✓
    White Pages ListingWe can see your White Pages Listing listing (https://whitepages.co.nz/spartan-auto-dismantlers-2003) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
13 checks on your listings and social. You're seeing 6 of them.
6.0Good
What customers seeWhere you rank
9:41
Gspartan auto dismantlers takanini
AllImagesMapsNews
Yelpspartan-auto-dismantlers-aucklandSpartan Auto Dismantlers | Yelp
FacebookSpartan4ToyotaSpartan Auto Dismantlers | Facebook✓
Cylexspartan+auto+dismantlers+2003+ltd-18012307Spartan Auto Dismantlers | Cylex
White Pagesspartan-auto-dismantlers-2003Spartan Auto Dismantlers | White Pages✓
CheckMyBuilderspartan-auto-dismantlers-2003-limitedSpartan Auto Dismantlers | CheckMyBuilder
Neighbourlyspartan-auto-dismantlers-2003-limitedSpartan Auto Dismantlers | Neighbourly✓
Yellow/takanini/toyota-auto-wreckersSpartan Auto Dismantlers | Yellow3
ServiceFinderSpartan-4-Toyota-58508Found through search, not linked from anything you own
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialSouth Auckland automotive dismantlers · 48 businesses
You are #20 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYelpCylexWhite PagesYour website
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05Facebook pageMarketbase business report

Your Facebook page

Spartan Auto Dismantlers has a high Facebook Page health level, with 573 followers providing an established audience for ordinary posts. The page also gives customers several direct ways to enquire, including a phone number, email address and street address, while its link points to the business's own domain. The main gaps are a quiet posting pattern and an intro that does not explain who the business suits.

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top two opportunities

  • 1
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 2
    What your page says about youYour intro is shorter than half the pages here.
8 checks on your Facebook page. You're seeing 5 of them.
8.5Strong
What customers seeWhere you rank
9:41
facebook
Spartan Auto Dismantlers | Auckland✓
573 followers 1
We have a huge range of second hand Toyota parts, we are also able to supply new genuine Toyota part2
FollowMessage
🌐 spartan4toyota.co.nz✓
☎ +64 9-268 0057✓
PostsAboutPhotosReviews
Facebook pageSouth Auckland automotive dismantlers · 48 businesses
You are #8 for your Facebook page
See how to fix both →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    Page titleThere is no headline set on your home page, so the clickable blue line in a search result falls back to your domain name or a scrap of code.
  • 3
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠spartan4toyota.co.nz✓
✓Favicon
✓Page file size
1Meta description
2Page title
3On-page score
Your websiteSouth Auckland automotive dismantlers · 48 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
7.9Good
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
321No ads from you on any search
Spartan Auto DismantlersNot in these results
About 716 visits a month from search, across 55 searches
Google search and trafficSouth Auckland automotive dismantlers · 48 businesses
You are #11 for Google search and traffic
See how to fix all 3 →
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08Opening hoursMarketbase business report

Your hours against demand

Hours are well aimed; no market demand data was recorded for the week. No closed-hours window is listed in the data, so customers meet no measured busy-time closures. There are no busiest hours to move; current placement holds the position and lets customers be served when active.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
10.0Strong
What customers seeWhere you rank
9:41
Spartan Auto Dismantlers
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-5pm
SaturdayClosed
SundayClosed
Opening hoursSouth Auckland automotive dismantlers · 48 businesses
You are #1 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 68 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#29of 48 South Auckland automotive dismantlers
9:41
South Auckland automotive dismantlersOverall · 48 businesses
You are #29 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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