You know your trade inside out. Marketing is another story. Someone tells you to "do SEO", someone else says post more, and nobody tells you which of it matters for your business, in your town.
Marketbase is local business marketing, sorted. It tells you what to do, shows you how, and does it for you if you want.
In this article
- 1. What Marketbase checks, in two halves
- 2. Why your free report is already waiting
- 3. The three numbers you will see everywhere
- 4. Getting the how, or handing it over
Be seen. Look good.
Local marketing comes down to two things. Being seen is whether you show up when someone nearby searches for what you do: on Google, on the map, in AI answers, on your website, your listings around the web and your socials. Looking good is how you come across once they find you: your Google listing, your reviews, your photos, your description and your hours.
We check both, for your business and for every competitor near you. Then we show you what customers see and what to fix first.
Key point
Sort it yourself, or we'll do it for you. The steps are written so you can do the work yourself. If you would rather not, real people in Christchurch will do it for you.
Your market is already checked
You do not set anything up. Every business in your trade and city has already been checked before you arrive, so there is no card, no form and no logins to hand over. Find your business by name and your free report is there.
The report shows what is working, what could move and where you stand among the businesses a customer would weigh you against. A plumber in Dunedin is measured against Dunedin plumbers, not against an agency's idea of a "good" website.
Picture this
An illustration, not a real business. A salon owner in Hamilton has been comparing herself with Auckland salons on Instagram, with their polished photos and hundreds of followers.
Her free report shows her the Hamilton salons instead. Her listing is in good shape, but most salons near her have far more recent reviews. Now she knows where to put her next hour: asking happy clients for a review.
Three numbers, the same everywhere
Every page speaks the same three numbers, so once you know them you know them everywhere.
- Health, from 0 to 10: how healthy your marketing is, overall and area by area.
- Market Rank, such as #6 of 24: your place among the businesses in your trade and city.
- Progress, from 0 to 100%: how far up your market's own ladder you sit on each thing we check.
Progress moves when what we measure moves, not when you tick a box. How Marketbase Scores Work explains each one.
The how, in order
The free report names every finding. Seven days' free access opens the how: the steps for each finding, your roadmap of what to do first, in order, and your position tracked every month. Just your name and email. No card.
Your roadmap gives you up to five priorities at a time, each with the reason it matters for you. Under each one is an offer to handle it for you, so any fix you would rather not do yourself can come to us.
Get started
5 minutes today
- Find your business by name and read your free report, strengths first
- Note your Health and your Market Rank so you have a starting point
30 minutes this week
- Open your free 7 days and read the first priority on your roadmap
- Do it yourself, or hand it to us from the same page
Ongoing this month
- Work down your roadmap one priority at a time
- When your market's next update lands, refresh your roadmap and see what moved
Where to from here
Marketbase exists to give every owner-operator the clear picture, and the help, that used to cost thousands a month. Start with your free report: find your business by name and see what your customers see.
Then sort it yourself, or we'll do it for you.