Most important first.
Always-secure instruction (HSTS)
Domain & Security
Technical
Your site does not tell browsers to always use the secure connection.
Why it matters: Without this instruction, a browser may still try the insecure address first, which leaves room for the connection to be tampered with.
How to fix it: Ask your developer or host to add the Strict-Transport-Security header once HTTPS works on every page.
Security headers
Domain & Security
Technical
Your site sends 0 of the 5 security headers we look for; missing: hsts, csp, x_frame_options, x_content_type_options, referrer_policy.
Why it matters: These headers tell browsers how to protect visitors - for example, stopping your pages being framed inside someone else's site.
How to fix it: Ask your developer or host to add the missing headers in the server or hosting settings.
Email protection policy (DMARC)
Domain & Security
Moderate
Your domain does not publish a DMARC record, which lets anyone send email that claims to come from your domain.
Why it matters: A DMARC policy tells receiving mail servers what to do with mail that fails your checks, which protects your customers and your inbox placement.
How to fix it: Add a DMARC record in your DNS, starting with a monitoring policy, then tighten it once your legitimate mail passes.
AI guide file (llms.txt)
AI Readiness
Quick
Your site does not publish an llms.txt file.
Why it matters: An llms.txt file is a short, plain summary of your business and key pages that AI assistants can read quickly and quote accurately.
How to fix it: Create a text file at /llms.txt with a one-paragraph description of your business and links to your most important pages.
Contact form findable
AI Readiness
Quick
We found no contact form on your homepage.
Why it matters: A form lets a customer reach you at any hour without picking up the phone.
How to fix it: Add a simple contact form, or a clear link to one, on your homepage.